Why Live Podcast Events Matter: Stories of Festivals, Libraries, and Small Business with Special Guest Phil Better
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Why Live Podcast Events Matter: Stories of Festivals, Libraries, and Small Business with Special Guest Phil Better

Hey everybody. Welcome to Poduty and the News for Saturday, October 18th.

I've got Phil Better joining us again, The Podcast

Mogul. We're talking south by Southwest, Canada's

economy, heads will roll and we're going to the

library. From Waikiki waves to

French best lights, book lovers gather round for

literary nights. From Main street dreams to

Canada's cubes, we're diving deep into the

week's podC talking. The

chamber's taking a chance. Yeah, yeah, yeah. Defected

at the big romance. Now grab your seats.

It's time to choose what turn and feel better

on the lose. What time is it? What?

What time is it? What?

What time is it?

It's time for

the only live news podcast about

podcasting from the stage.

The only live news podcast about

podcasting from the stage. Welcome back

two weeks in a row. Phil Better, The Podcast Mogul.

Hello, hello and welcome to Podutyand the News with Phil Better

and Jeff. Jeff, how are you doing? Pretty good,

pretty good. I like that voice. It kind of remind me of. Do you remember

the scene in Spaceballs when the ship was gonna self

destruct and they're like batten down the hatches, close the three ring

circus. Close the three ring circus.

Batten down the hatches. We're going to explode.

Have a nice day. Little known fact, Poduty and

the News is known as the three ring circus of podcasting news.

We've got Poduty and the Crew. Feel better joining us again today.

I did mention last week it was your first time on the show, but what

an error on my part. You were here for the first

episode. We actually did it live during international

or it was a global podcast meetup. You were here on the stage for

episode number one. So this is technically your third

episode. I think I'm in the top three most

appearance on the podcast as of right now. You are the

leader with two and Norm

with one. We've been calling this Poduty and the Crew because

people got tired of just hearing me read news stories. So adding

other perspectives and different points of view has been a

really a blessing. Like having other perspectives, having friends

in the podcast and community that can carry my weight through a 40 minute

show. I truly appreciate it. And having Phil back again

is always a good time. And this Poduty and the Crew,

we've been having its coffee with Poduty and the Crew.

I'm having a dark roast, Guatemalan roast from the harvest moon

right down the street. And Phil might be having some hot chocolate. Yeah, I'm having

Hot chocolate. You know me too well, Jeff, out of my Montreal Canadiens

bug. Hello.

Throw in the French accent. I have some

stuff up in my throat today. It is

not funny. So I apologize if I found. If

I'm always, you know, coughing. Well, fair enough. Because if you listen

to last week's episode, I barely had a voice. You could. I was

struggling to get through the whole episode. I'm like this. I'm like, hey, you got.

Hey, Phil Betters here. Yes, we had Mob

Tony on the show the last week, which was great.

Feel better. The podcast mogul. If people wanted to connect with you, reach out for

you, tell us a little bit about what you do. What I do. So

I have. I do two things. I help my day

job when I'm Bruce, my Bruce Wayne days. I am

helping businesses brands pretty much grow their podcasts

at a very beautiful boutique agency that I'm a part of. I'm

their audience growth specialist. And at night, when I'm Batman and

I come out to help independent podcasters like yourself,

I help you grow and monetize your podcast by showing you

the method methods large companies are doing, similar

to how we had our morning discussion around Introcast.

I have access to all those and more and how to leverage your

podcast so that you can make some money and grow it so you can build

that community that you're always looking for so you can tell your mom that

you actually did it. Hey, Mom, I got ads in my

feed intro. There we go. I'm making the money, ma. Yeah,

check out intracast. We had a nice dialogue back and forth.

It is an interesting concept where they can insert ads into your feed.

Podcast to podcast. So this isn't. You're not going to get better help.

You're not going to get Manscape. You're going to

get another podcast ad. So it's podcast

to podcast, which I'm. If it was just brand brands like

BetterHelp can get access to it, I wouldn't be around it. But it's

podcast. So for me, it's like we're keeping it podcasty podcast.

It works beautifully. Until BetterHelp creates their own podcast.

They already have one. Well, then they can advertise on my show.

Check it out on the live feed. Phil and I, we battle it out over

introcast. It is very interesting technology. Also,

I say, a very slippery slope.

Potato, potato, potato, potato. Phil, are you ready to get into

this week's stories? I am definitely ready to get into the

news. Awesome. We're going to let you know,

heads will roll. And so did the Indy era. Tonight we're

rewinding back to 2009 when disco met

Distortion and Indy went mainstream. A live

podcast recording in Dublin revisited the yeah yeah yeah's

electrifying album. It's Blitz, the record that traded

guitars for synths and garage grit for glitter.

Host Andrea Cleary's listening party was recorded live

before a sold out crowd of 40 at the big

Romance where fans danced, debated and agreed that this

was more than an album. It was a cultural turning point

with hits like Heads will roll and zero. The yeah Yeah

2000s indie era in a glorious strobe

lit fashion. And you know, I was talking about Phil,

talking with Phil about this story. Just to clarify this, we're not going back

to 2009. When I reread this, I'm like, oh wow, this is a 14 year

old podcast. That's when the album was released. But this was a recent

event. This is a music podcast where they went, they have a

listening party. So this is a looks like Nailer9 is

a, like a music like magazine or online publication

and they have, they're having meetups with their fans who listen to their

or read their magazine, read their online publication

and they're dissecting albums. They're going back in time.

You know, you would typically read a review from a writer, you

know, like, oh yeah, put on this album. I liked it. This track,

solid. But now you're experiencing these articles in real life with

real people and just having a good time. It's a different

way to bring your audience together for a podcast. I think it's

fabulous. Again, it's creating

the community that you want. That's what we are looking for. That's what all

podcasters are looking for. We're looking for the community and bring them inside. Even if

it's 40 people. That's 40 people that is that decided to leave

their house to come to your, the venue you're at to

listen to you talk about the album because they love the album or they love

your podcast. I think this is fabulous. I want to

see like last week we were on, we were talking, there was a lot of

talk about live episodes and live meetups with

podcasters. This is something I would love to see more

podcasters do. You just need to ask your audience if

they're interested in it. You can create a form on your in your

show notes. Make the call to action in your episode

to hey, let us know if you're interested. There's a form

to see if you guys want to Do a live meetup in a city. And

like Jeff, you, you've seen the power of it with your podcast

meetups every month. Yeah. And some people, one of the

feedback I get is my theater holds 40 people. And this is an,

this is a, an event that had 40 people attend.

And if, if you're small or independent in

2025, what you don't realize is how hard it is to

get 40 people out of the house in 2025. It

is one of the most difficult things, the value proposition

to get people to even consider attending a smaller

independent event. It's a hurdle. Most people look at 40 and

they scoff like, oh, I wouldn't do a show for 40 people. I

guarantee you, if you were to have a show, you're not selling 40 tickets

on your first couple at bats. It takes some time to establish

that community. But 40 is, is such a

respectable number for a live podcast. I know national touring

podcasts that go around and sometimes they get 40, 50

tickets. Shows like Doug Loves Movies. Sometimes those 40, 50

tickets, they've done episodes with 10, 12 people in the show.

So go ahead, sorry. And that's a national

established podcast, has been around for probably 15 years.

And that's hard for them to sell 40 tickets. So, you

know, keep that in mind when you hear the sizes of some of these events.

These are, these are the starting points. This is the grassroots foundation

that we're laying down here to build bigger and better events.

Yeah, it's. If you look, one of the. I was at recently

at Empowered Podcasting a few weeks ago, and one of the

talks was market like a band market like a band market like a punk band,

actually. And he was. And it was this former musician who went

into podcasting and he markets the podcast

like an independent band. Would

you. You. You set up your merch, you do unconventional

things. Posters, you know little. He said that he put

business cards for his podcast, like

flyers on, on car windows. Like,

I don't know how. Like that was old school. Like I used to remember when

I was parking downtown, coming to my, my, my car, depending on

what section of the city I was in. And I would have leaflets

on my, my windshield held down by the windshield wipers for

bands playing live events. Like, you can do this if you are

interested. Go old school. 40 people in a, in

a 500 or 500 person place

listening to you talk about your podcast. That's. No one else is doing it.

Yes, it may be only 40 people. That's 40 people who chose

to come out and Listen to you get that.

That's 40 people leaving the comfort of their home

when they can listen to you either on their phone or on the,

on the radio or on the Internet coming to see you.

I would, I like when I was at your meetup

last time, it was a small, small group. I was thankful for like one

person showing up. I thought no one was going to show up. And we had

like at least 5, 5 to 10 people in the audience,

which I was like, this is the first time I'm talking to a live audience

on podcasting. This is amazing. So I

40 people. I would be doing backflips if I had a live podcast recording and

I have 40 people. Backflips, backflips. 40

people. You know, it's better than 40 people. 550.

50 people. At the Bright Minds, Bright

Pages and a live podcast. We're going to the Sarasota

Book Festival as it celebrates its fifth year and it's bringing

the written word to life. Literally. Over 50

authors, 30 sessions and hundreds of book lovers are

gathering for readings, panels and one very special

edition, a live podcasting recording by

Discover Saratoga and Bright Sided Media.

The session will be free for all attendees, offering behind the scenes

conversations about storytelling, the power of creative communities.

With its blend of live panels, literary night markets, and

now podcasting in front of a live audience. Saratoga's

proving that books may start on the page, but the stories

keep growing long after the end.

I love the AI jokes. Yes,

the jokes are great. I love this Again

with the rise of AI videos and stuff, people are having a hard time

and will be continually have a hard time telling what's real and what's not. The

only way you can do it is in live events and I think libraries should

be doing more of this, having live podcast recordings,

talking about books because it brings out the community and it's

a great way to, you know, you can ask for donations

for charities at the book fest, right?

You have so many opportunities and people love books and they love

talking about books just like people love talking about podcasts where you're literally talking

about podcasts on a podcast. So like the inception point is

real. I, I, I think we're going to see a lot more of these

popping up because they're showing off how podcast powerful and how

amazing they are at creating connections. I think

I want to see more of these, more book festivals, more music festivals,

having a, a podcast adjacent or even a YouTube

adjacent aspect to it because

you now can have your news if you want the news

showing up by putting it on YouTube, by putting it on podcast, you can get

the radio. You know, leveraging today's technology

to create the past in a new and

better way. Yeah. And some people don't know this, but the library's

business model depends on people coming through the front door. So if you have

an opportunity, an event, here's an event. Connecting authors, which is

a great fit for libraries. But libraries also have media centers.

They also have what a lot of people don't know. They're all interconnected,

and they have digital media. So, like, let's say you don't want to pay

for subscribing services anymore. Your Netflix, because you're

sick and tired of paying all this money to rent movies. Libraries have a whole

network of digital media. So if you want to go there,

get your, you know, get your movie releases, you can get

all that stuff for free. And while you're there, you might want to stick around

and see a show. Libraries have these media rooms. They. They want to

get people in there. The more people that get in there, the more that it

gets usage, the more that they can raise in donations and grant money.

It's important to support your library and. And shows like

this bring people in the door. That's the number one goal of a library,

is we need customers. Not even. It's not customers because

you're not paying for anything. A library. I'm already paying. With your

tat. With your tax dollars, you're paying for libraries.

So if you're not using it, you're wasting your tax money. Yeah.

You already pay for the ticket to get into the library. You already pay

for the right to remove a book, read it, and return it,

or even rent. Some of them even allow you to rent equipment.

So if you're, you're. You need a better camera, a

microphone. They may have the equipment for you, and you can use it at

either their space or be able to take it out and return

it. This. The library is the most powerful

thing. And I love, love

that they're doing more. I think anybody who's

a librarian should be looking into podcasting to create

a podcast for the library where they interview

authors, readers. It would be

frigging insane. Get your library card,

thank your librarian, do some events at your

local library. It'll make your community better and

stronger. Strong as south by Southwest

live from Sydney. We're going

broadcast or bus. This one comes to us from radio Info

at South by Southwest Sydney. Things got a little spicy during

a live podcast taping of Mumbrella cast when

outspoken marketer and Skin Grafica CEO Matt

Baxter declared that traditional media agencies are facing

an extinction level event. Speaking with Tim

Burroughs and the team, Baxter argued that TV missed its chance to unite

against streaming giants like Netflix and Amazon and now

it's too late. He warned that AI could cause similar disruption

in advertising and journalism, but said human creativity

and local connections still matter most. The crowd

leaned in as Baxter called radio the last true local

hero of media. It was a fiery,

thought provoking conversation. Exactly what south by

Southwest does best.

I'm in agreement with. I believe it Matt

on this. Yeah. Matt Baker. Matt Baker. Matt.

I'm, I'm in full agreement with Matt.

We. As much as I use AI

and I, yes, I realize that there is some ethical

dealings with AI, it just,

it does allow my job I to do a bit easier. The

transcription, the cleaning up, the audio, it's, it's amazing and for the price

point. Right. But I do see the,

the downside with AI voices and the. We, I

think we talked about it last week or you had mentioned it on

one of your episodes about the podcast agency that's just putting out the AI

slope. And for me that's

the fear because right now AI is at the worst it's ever going to be

specifically the audio for voice. For us as podcasters, we're Voice

Video. We see Sora putting out videos that you can

never, you can barely tell if it's legitimate or not.

With AI, yes, you can use AI voices, but if it's all

AI, you start to lose the human connection. And it's going to get better

as they train the models to learn how to speak with intonation and

inflections and all that and make it sound more like a human.

If we as a podcast community or as a radio community, because

radio has more power than podcasting at this point because it's a legacy media.

If they don't come together and put restrictions on what I

can do, we're going to, we

can be crushed with, with just

exactly like.

Sorry. Just like the, the streaming giants

crushed television. Because businesses

are going to look for what's cheap and paying a computer

to spit out a, a podcast

that's 30 minutes long and it only cost them $2 versus having to hire a

whole team to handle that, which was going to cost them $200,000.

Let's say businesses are going to look for the cheap way and it's going to

be with technology. So radio and us independent podcasters

really need to put our foot down. If not, we're going to

be treated like the dinosaurs and kicked out and AI

is going to take away everything. But that's why I'm saying get in person.

In person, you have that ability to know that it's actually

John or, or Jeff and Phil speaking. It's not

this AI slot that's going out because it's in person. I know, I saw them.

They're not a robot. Yes.

The barrier to entry for creating AI content

is low and it's getting lower every day. And

like Phil, I use AI to help me with research. I go through

a thousand articles a week just trying

to find the six best ones. And I get summaries and

as things I would use as a staff, like a support staff.

And I really, I'm getting more bullish on. I need to

disclose that better because the show is all the words I

speak the words Phil speak. It's. It is us and we are

using AI in assistance. But I have a, I have a little different

perspective now. The. The more that I see

how, how low the barrier is to AI and I start

thinking about what are other things that computers have done for us

that became so easy that we just tune it out.

And I started thinking about email and mailing. We used

to, 20 years ago, I would carry a book of stamps in my

pocket because I may have to mail a letter at any time. I

haven't bought a book of stamps in 10 years. Probably

if I do, I go into the post office and I buy one stamp. Yeah.

Because computers have created email. And at first email was a

nice easy way to get back and forth with

people one on one. And then marketers got involved and we got email

campaigns. And now you look at my email box, I have a

hundred thousand unread emails in my Gmail account. The

amount of unsubscribe I do each week is insane.

So that's a service that became

so low for the barrier to entry that as humans we just like, meh,

I'm gonna tune it out. I had another example, but

I think we're going to see the same type of pattern happen.

And AI is not only people I think are going to tune out the

majority of this, but I think AI might be the thing that does in social

media. Because if you watch a video now and you

get to the end and you're not sure if it's AI or not, what's your

initial reaction when you find out that that was AI? You're kind of

angry, right? You get like fudge that,

you know, you're not excited that that was an AI video.

And as they become better you're going to lose that trust in

that feed and that algorithm that's just pushing this mindless content

at you. And I think if people can

break the addiction of their cell phone and social media that they're going to

pull away because they're not going to know what they trust.

We're already kind of seeing it with Gen Alpha

a distancing on, on, on social media

and a distrust because they're not sure what's real in that. So you're

seeing that. I think it just

like how Facebook kind of went into the boomer mode with more

boomers using it with and less. And less younger people using it because

of the restrict the less

restrictions on certain news and certain content being pushed. The they're

seeing how, and we're seeing the studies now and how dangerous social media

is. Like it's programmed to keep you on it.

Right. It's not supposed to show you happy go lucky things. It's supposed to

show you the stuff that will keep you flipping through doom scrolling and that's why

it's called doom scrolling because you're all. You're scrolling through nothing but doom. So

that's why I kind of, I, I mess with my algorithm. I always look for.

There's a, a specific person.

I look for his. He's called Beard Daddy. Not Beard Daddy Beard

Bearded Cards. He's a Pokemon

dude who sells cards and he has all these wonderful things with kids and I

just like every single one. So it, it cleans up my algorithm every once in

a while if I'm doom strolling too much on

some of the crazy stuff. But yeah, I'm, I'm seeing that if we

don't regulate AI it's people are going to get off of social

media. Look, Facebook and Google are trying to get you off

your phone by using Google glasses with worry

bands and it has everything inside your phone. And I saw a Tic Tac.

Well someone tried it and they were like

disconnected from the world completely and making

you even more individual individualized. So I'm thinking

looking at that that's their goals. Yeah, I'm

going to build a community where you can connect with people so that you can

stay connected to the rest of the world so that you know what's going on.

But yeah, AI probably not for the

betterment of humanity. Yeah, there's a great. Casey

Neistat came out with a video maybe two weeks ago now about

Sora and one of the questions he proposes

is whenever this barrier gets so low,

you know, let's say he wanted to see John Wick on the moon.

And you just go to Netflix, you type John Wick on the

moon and you get a story delivered to you, a two

hour movie delivered to you that's created in that time.

I think, I don't think that's impossible

five years, six years from now. But what's the value

of that? Like if you could just, if you can just pull up anything you

want. Movies become chocolate bars or they

become just like junk food. Like we have in America. We

have all these things that are just disposable.

And I think that's what entertainment becomes. When you're just

asking for what you want to see and you get it there. Is there any

value in that? And that's why I think

theaters, actual theater, like actor, like

stage production, you're going to see a resurgent in that. If,

if we come to a place where

major streaming companies, I can literally go, I have this idea

for a movie. I want John Wick on the moon. I want these actors this,

that, and then some, and some points like I can give it an actual

idea and it can create the movie for me. Two hours and it's

nearly realistic looking. Right?

Cool. Because sometimes, you know, they're like, there are some actors

that are problematic or have been canceled or held accountable

for their despicable actions. And you want to watch a movie, but you don't want

to support that actor. Right. Because they may get residuals or whatever.

So you're like, hey, redo this movie, remove

this actor, but replace them with this actor. You know,

that's a possibility. Yeah, that's going to be cool. But if I want

actual entertainment to see people, I can see theater being much

having a great rise. Especially if they're

lowering the prices. The ticket prices are reasonable.

Obviously it won't be able to compete with streaming because streaming is going to be

like 20 bucks a month, whereas theater tickets are probably going to be 20 bucks

a seat. But I feel that theater and in

person, because we want that human connection, we don't want that soulless AI

And I don't think I will ever get to a point where it won't be

soulless. So I would love to see a resurgence in

live theater because of the AI and Sora

type video. The things coming out replace actors. I want to see Back

to the Future with Eric Stoltz, not Michael J. Fox.

Let's go to our next story, Main Street

Goes Big with Tim Tebow and a live podcast Downtown

Columbia, Missouri is about to turn into entrepreneur

Palooza as the Main street summit returns

November 4 through 6. And this year it's putting small

business right in the spotlight. The three day event features over

120 speakers including NFL legend and

motivated powerhouse Tim Tebow, who will share insights on

leadership and purpose. But the big news for us podcast fans,

the hit show Founders Podcast will record a live

episode on stage featuring Ramp CEO Eric

Lyman and host David Senra. With

venues scattered throughout, coffee shops, theaters and co working

spaces, it's a small town summit with big league vibes.

And add in NASCAR star Carl Edwards

and a showcase of Missouri made food and talent and you've got a

celebration where Main street truly takes the

center stage. I love this. This is great.

This is something. Jeff, you are kind of somewhat putting it on with

your, your winter Winterpalooza

showcasing all the small little businesses in Trenton. This is a

great blueprint for any

small, small town business.

Commerce center. I don't know what you guys call it. I'm throwing out a lot

of buzzwords right now. But the, the Commerce center, the city Commerce

center or whatever the council, whatever it's called,

where all the small businesses in the town get, can commit, meet and

discuss and whatever, this is something that they should be looking at doing

because one like you're going into mini, you're going into

coffee shops, you know, theaters, restaurants,

books, whatever you want and you're putting on these little

summits inside. You're drawing people into a local

business. There's an opportunity for them to purchase stuff to be a part

like increase the value of the, the restaurant or the

coffee shop. And you're also you know,

having like Tim Tebow. I'm pretty sure Tim Tebow and Carl

Edwards won't be in the coffee shops but more likely in the theaters

that they're putting on or the co working spaces. But this is a great opportunity

again to highlight how important small businesses

are to the community. And by integrating

both a summit and promoting small businesses inside,

putting them together, it's I only see win, win, win.

Yeah, this one checks all the boxes on everything. You've heard me talk about, you

know, DIY supporting small business. They could have went to a

hotel and booked out five ballrooms and had an event

there and showcased everybody. But they said we're going

to spread this out on Main street, on the side

streets through coffee shops and theaters and, and

I don't know, maybe a pastry shop for me. I mean I'll go I'll put

my show in the donut shop. And these events now

are going to be in the community immersed in local business and

they're talking about local business and they're supporting local business

all around. A great structure and just a great way

to put something together in a small town. And probably the cost

to run this, like you mentioned, they could have done it at a hotel or

center and they would have been paying like 10, 20,

30, $40,000 just to rent it. That money now can go

into advertising because they're not, they're probably paying a fraction of a price

at the theater, at the coffee shop. They're probably paying nothing at

a coffee shop. Right. Because the coffee's like, this is great,

great deal for us, you know, like we're getting people inside. It's amazing.

So for me, I'm looking at it as, oh, this is. They're probably saving

a ton of money that they can then put into

marketing to make it even bigger or even getting bigger names like Tim Tebow

and Carl Edwards to come up because you know they're paying, there is a paid,

they have speaking fees. So for me, I'm like,

they now have the ability, instead of using the money on renting a place, they

can use it for getting bigger names in IT marketing. This is

genius blueprinting for any small per small

town to look at making a huge thing. Yeah.

Imagine you're the person putting this on in your small town and you just

became your small town superhero. Everybody will

know your name. Everybody will be so thankful for what you're doing. You

will not be able to go grocery shopping or do anything

without someone waving at you or thanking you for what you did for the community.

This is one of the best ways to give back to your

local town, to your small businesses is by just putting an event on that

showcases them. You'll be a hometown hero. Yeah,

I love it. Love it. Well, hey, we're going to go to your

hometown here. We're going to Mississauga. Not too, I don't think, too far from

you. It's a few hours, but it's in Canadian terms. It's next door,

I guess, where I go to get my ricker's red. Yep,

Canada's economy goes live podcast style.

The Canadian Chamber of Commerce is the source on this one. And they just wrapped

up their 2025 AGM and convention in

Mississauga. A two day power summit packed with policy

debates, keynote speeches and you guessed it, a live

podcast recording hosted by Marwa Abdou

from the Business Data Lab and Canada's Economy Explained.

Podcast brought data to life on stage, diving

into how collaboration and innovation can shape

Canada's future. With special guest Carla Kongson of

Agentive, the conversation explored how big

ideas happen when business, tech and government collide.

It wasn't just numbers and charts. It was insight, storytelling and

energy in motion. This live taping was a highlight

of. A highlight of a convention that proved the

future of Canada's economy. Sounds pretty good in

podcast form. As a Canadian, I'm

happy to see that they're actually bringing it into a government

event. I think this is great.

Again, it's showing the power of podcasting because they're having a live podcast, they brought

podcasts, they're realizing that podcasting is in the future and they're not

going against it. This, I, I

have only great words for this. Like, this is again another proof of

concept that if a big bit, not only big business, government,

a major government is looking in using podcasting.

It's only showing you that and cementing that that podcasting

is here to stay. It's not going anywhere.

Yeah, I'm looking forward to it. I'm probably going to check out the live episode

to see what it sounds like, how they did it and how well it went.

Again, yay Canada for doing it. I want to see it

because it is growing. We are do. I think we doubled

podcast listeners or at least listening percentage

and knowledge of podcasting over the last year. So we're still in those

growth. We're going to be stabling off soon because you can't

sustain that type of growth long term. But yeah, I'm, I'm all

for it. Yeah. You have a captive audience who's concerned about the future

of Canada. You're having a podcast about the future of Canada. You couldn't

blend two better audiences and content together

than having a live show. And imagine you're an

attendee. You know, these attendees at these conferences are starting to

get excited when they see it. You know, 3pm we're going to have a live

podcast called, you know, Canada's Economy Explained. And it's.

That's probably some of the thought leaders in that area. It's people

that people look up to who are attending that event and they're going to hear

how they think and speak in real time and how they're

addressing some of the future problems that Canada may face

or some of the growth ideas. Yeah,

I love it. Nice. Well, let's do one

more story. The podcast the Rama takes over Fringe

Fest. This Comes to us from food about town. It was

podcast pandemonium at the 2025 Rochester

Fringe Festival where Paulie

Amo Guglielmo Guglielamo,

you did it better than me. The Paulie Guglielma show hosted a podcast,

a Rama live in front of a buzzing audience. The hour long

mashup brought together the luchador podcast network's best

voices including Matt Austin and Chris Lindstrom,

Emily Hennessy lynch from It's a Lot and Mike

Huntone from Punches and Popcorn. The crew dove into

hilarious rankings debates and behind the scenes stories that had the crowd

laughing from start to finish. From martial art

movies madness to foodie fun, this live recording

showed exactly why Rochester podcast scene is thriving.

Full of creativity, community and a whole lot of personality.

Now these are the, the types of events I go crazy for.

It's, you know, there's the reason I, there's no

rules when you get into an event like this. There's a live event

happening. You bring it in a food podcast or they're talking

chaos and it's just, you can have one of the best nights of your

life when these couple things come together like this.

I love it. You're, you're bringing food, which, let's be honest, who doesn't

love food? You're bringing community together,

people having fun together and you're bringing podcasting together all together.

Listen again. It's proving that live events are important

for podcasters. We're moving towards that. More and more people are going to be part

of that live. Everybody wants to be part of a live audience. You see it

with Kimball, you see it with all the late night talk shows and even

shows that allow a live audience. You know, back when we were growing up,

MTV had those like IRL and, and stuff like

that with a live audience. Live audiences are where it's at. So the

more you do things like this, proving podcasting is so

important to these events, the more you're going to see. So if you're a

podcaster that has a niche that you think will work with an

upcoming event, Community, community event or

a food about town or something like that that your, your city puts on,

reach out and see if there's a possibility that you can collaborate with them. I

know Just for Laughs, a huge thing in Montreal every year

they do have, because Netflix has their

comedic shows that they put on. They do film

some live episodes with podcasters in the

audience or with. And live podcasts as well during the Just for Laughs.

So it's coming. You just need to reach out and do the legwork.

No one's going to come ask you to be bring your podcast on to

their show. You need to go out and reach out and talk to them. And

I think this is another example where you can do it. Yeah. And

if you haven't done it, get those reps in. It's okay to say, hey,

I love what you're doing. I want to be a part of it somehow. Maybe

you're a volunteer this year, but next year you get your show on, or

maybe there's events in between that you can work together with those hosts

of those events. There is opportunity for your podcast

to be a part of the community, to be a part of local events, especially

events in your niche. But you got to take the first step. You got to

do the legwork. You got to start getting that in motion. And

you'll just, you will see the benefits of going live. When you're

podcasting, it's. It's a whole different game. And

it's 10 times more rewarding. Oh, yeah, it's a hundred

times more rewarding going live because you get to actually connect and talk

with your audience. You have the ability to, you

know, they're able to say, hey, I love this episode. And

you actually can get feedback from live humans afterwards. You

know, like, hey, what do you like about the show? What do you, what would

you like to see improved? How can I make the show better for you? You

have. Your audience is right there. But also you're providing

value to the event because you're bringing people in. Because

you already have an audience to

intermingle with this event, you're potentially finding new audience members as

well. I do shows for high fives. Let's go to piduti.com p

o d u t y. We've got t shirts, $10.

Get your pdutty shirts, four colors, five sizes. While

they're available. We have some upcoming shows. We got the

Pittsburgh podcast meetup November 1st. We are now live streaming the

Q and A portion. So how does this work? If you're in Pittsburgh, go to

Padooti.com get your in theater ticket totally free.

I'm buying sandwiches, sodas. We got snacks. We're going to

hang out from 6 to 7, network with other podcasters in the

Pittsburgh area. We're going to exchange business cards, contact

information, and then at 7 o', clock, we're going to go through your most

pressing podcast questions. So if you have just

something that's been challenging you, you have, you just can't get over

this one hurdle. You'll get my perspective. But you also get other

audience members perspectives of how to handle that problem. So you

can watch that with the virtual ticket@paduti.com

it's totally free as well. From 7 to 8 we live stream the Q and

A portion. You can watch it from anywhere. You can even ask your questions. We'd

love to hear how you're doing in your neck of the woods.

I remember they're great. The one I was at was fun,

very intimate, a lot of fun. Make sure you show up because you go.

I learned stuff as well. So I was giving a talk and I

learned stuff. So you guys can learn so much if you come and I highly

suggest you guys do go to it. Agreed. I learn

something every week and if I don't. If we don't get your answer, we will

find it by the time for the next event.

We have Tamara coming in in a couple weeks now. It's coming

up close. Almost her goal. This is her first time ever. Her goal

was 10 tickets. She has hit her goal already. She

is first time ever on stage. She's wrapping up season one, getting into

season two. November 8th, 6pm it's going to be a lot of

fun. Nailed it. The Motherhood Podcast. It's a live event. It's

going to be a good time. And Phil alluded to this

earlier, the Tarentum Holiday Spectacular. We're doing something similar here for

tarantum businesses. We got some signups coming in already. If

you're in the Tarentum area and a small business and want to be on stage

for 10 minutes, we're going to live stream your business exclusively.

We'll talk about what you do, what you sell, where you're at. We'll play video,

photos, whatever you want to do which you're 10 minutes on stage. There's no cost

to Tarentum businesses. We're also looking for sponsors and volunteers.

Head over to the website to get those to

sign up. There's a sign up form on there. And the humorous podcast. Still teasing

this one. This is a 2026 show that we booked coming up

in the end of March. I believe. I always promised I'd put the date

on there and I wouldn't be

remiss. Is that the right word? Without.

Without reintroducing our co host. Two weeks in a row. Phil

Better. Now the most attended Poduty and the News.

Co host Phil I'll let you send it off.

Ladies and gentlemen, thank you for listening to Poduty and the News. With Jeff

Rivella and Phil Better. I hope you've enjoyed this

episode. If you're inclined to connect with the Podcast

Mogul, make sure you check out his website,

thepodcastmogul.com. you also can follow him on all

social media by looking up the Podcast Mogul. We thank

you so much for listening and make sure you have a feel better

day. Feel better Live from the London

dungeon with the chimney in the background. Is that like a Darth

Vader on the back left? Yes. So I have. Oh, wait, I have two Darth.

No, so. So I have Darth Vader. Yeah. So

this one, this is Luke Skywalker that I got in

Disney. And then over my other shoulder I have to move. Sorry, I'm not used

to this. Then we have Darth Vader showing the Lego of

Darth Vader showing up from A New Hope. And then the Darth

Vader himself. And then I also have Grou

Grogu and Groot Stuffies.

My office is very, very business oriented, as you can tell.

Yeah, that's right. All business. Let's go back to that theme.

So.

Around for Literary Night. From Main street

dreams to Canada's Q2, we're

diving deep into the week's podcast news and

cables talking the Chambers taking a chance. Yeah,

yeah, yeah. Defected at the Big romance.

Now grab your seats. It's time to choose what

turn and feel better on the loose. What?

What time is it? What

time is it? What? What

time is it? Oh,

it's time for

the only live news podcast about

podcasting from on the.

One of my favorite parts of that song was

not written by AI. I had to rewrite to work in Phil Better.

And the line that I added was, we're turning feel better on the loose.

Returning Phil Better on the loose.

It was like, pull up a seat. No time to choose. And

it doesn't rhyme with podcast mogul. So I was like, oh, we'll turn Feel better

on the lose

they can't all be the goose is loose

drinking juice.