Why Live Podcast Events Matter: Stories of Festivals, Libraries, and Small Business with Special Guest Phil Better

Phil Better joins Jeff live on stage to share his insights and expertise. With years of experience helping brands and independent podcasters grow and monetize their shows, Phil is the go-to guru for all things podcast strategy. By day, he’s the audience growth specialist at a boutique agency, working with big businesses and brands. By night, he’s Batman for podcasters—offering guidance on building communities, leveraging podcast networks, and turning passion projects into sustainable ventures.

Listen for Phil’s tips, anecdotes, and thoughts on the future of podcasting, especially regarding AI, live experiences, and building loyal audiences.

Connect with Phil at:
https://thepodcastmogul.com/

Want to livestream and record podcasts like we do?  Check out these links and build your empire!

Transistor FM - for podcast hosting
https://transistor.fm/?via=poduty

Castmagic - to make written content from your audio podcast
https://get.castmagic.io/ugp958dba02x

Streamyard - for livestreaming and recording podcast episodes
https://streamyard.com/pal/c/6282618417446912

Our Stories on this episode
Heads Will Roll... and So Did the Indie Era
Source: Nialler9
https://nialler9.com/yeah-yeah-yeahs-its-blitz-marks-the-end-of-an-indie-era-live-podcast/
Tonight we’re rewinding to 2009, when disco met distortion and indie went mainstream! A live podcast recording in Dublin revisited Yeah Yeah Yeahs’ electrifying album It’s Blitz! — the record that traded guitars for synths and garage grit for glitter.

Saratoga Book Festival Brings Literature — and Live Podcasts!
Source:  The Saratogian
https://www.saratogian.com/2025/09/30/saratoga-book-festival-to-return-this-weekend-for-fifth-year/
The fifth annual Saratoga Book Festival filled the weekend with over 50 authors, 30 sessions, and even a live podcast recording from Discover Saratoga and Bright Sighted Media. Between literary chats, a Night Market, and free music and wine tastings, this festival showed that storytelling isn’t just on the page — it’s happening live on the mic!

SXSW Sydney: Mat Baxter Predicts the Media Apocalypse
Source: Radio Info
https://radioinfo.com.au/advertising/media-agencies-facing-an-extinction-event-mat-baxter-sxsw/
At SXSW Sydney, Skingraphica CEO Mat Baxter didn’t hold back — calling today’s ad industry a “media extinction event.” Recorded live for Mumbrellacast, Baxter joked that AI is great for spelling, not storytelling, and warned that creativity can’t be coded. It was a fiery, funny, and eye-opening reminder that even in tech-driven times, humans still make the best headlines.

Main Street Summit — Small Business, Big Stage
Source: Startland News
https://www.startlandnews.com/2025/10/main-street-summit/
The Main Street Summit in Columbia, Missouri, is proving that local business is national news — especially when Tim Tebow is your keynote speaker! With 120 speakers across 15 venues, including a live taping of the Founders Podcast, the event turns small-town charm into a powerhouse of innovation, inspiration, and good ol’ Midwest hustle.

Canada’s Chamber Convention Goes Podcast Live
Source: Canadian Chamber of Commerce
https://chamber.ca/celebrating-connection-and-collaboration/
At the Canadian Chamber of Commerce AGM in Mississauga, leaders discussed the nation’s economic future — and made podcasting part of it! The highlight was the “Canada’s Economy Explained” Live Podcast hosted by Marwa Abdou, diving into how data and collaboration can spark national innovation. Who knew policy talk could sound this good live?

Podcast-A-Rama Rocks Rochester Fringe Fest
Source:  Food About Town
https://www.foodabouttown.com/2025/interviews/275-podcast-a-rama-live-from-fringe-fest-pauly-guglielmo-show/
The Pauly Guglielmo Show turned up the volume at the Rochester Fringe Festival with Podcast-A-Rama LIVE! Joined by the Lunchador Network team and hosts from It’s A Lot and Punches & Popcorn, the group dished out comedy, rankings, and ridiculous banter. It was a celebration of creativity, chaos, and community — exactly what live podcasting is all about.


Key Takeaways