Podcasting Goes Live Exploring Events Trends and Gamify Business with Paul Pape
#77

Podcasting Goes Live Exploring Events Trends and Gamify Business with Paul Pape

It's July 15, 2026. We're live at the Poduty Live Podcast Theater.

I'm your host, Jeff Revilla. It's Poduty in the news. I've got an

amazing guest from a podcast that I adore. It's Paul

Pape from Gamify Business. Paul, do you know what time

it is? Yeah, it's Morbin time. What

time is it?

What time is.

Oh, it's time for

Poduty and the

News. The only live

news podcast about podcasting from the

stage.

Poduty and the News of the only

live news podcast about podcasting from

the stage.

Oh, the only live news podcast about podcasting from the stage this

side of the Mississippi in Tarentum, Pennsylvania. It's Poduty and the

News. And my special guest today, Paul Pape. Paul,

welcome to the show. Thanks for having me, Jeff. This is going to be a

good time. Oh, we had so much fun together. I was on Gamify Business,

your podcast, and it just came out, I think, at the end of June, June

26th. I saw and I had so much fun. I was

so impressed with the level, with details, with the storytelling,

with the whole concept. Can you kind of frame it for us? You know,

tell us how you put this together? It's almost like an rpg, like you're in

the middle of a video game, you know, and it's. It's just an incredible experience.

I loved it so much. Gamify Business. Tell us a little bit about that,

Paul. Yeah, so the podcast is called Gamify Business Tavern Tales. And

what it is, is Gamified business is business.

But instead of being complicated using business terms, we turned it into

a live action role playing game where you are the hero of your

own adventure and so on. Gamify Business Tavern Tales, I

play the barkeep or the game master, where I bring in other

adventurers to talk to them about how they've succeeded in

their own adventure. But the little twist that I like to put on it is

every adventurer comes in here and has to live within the world of

gamified business. And so every adventurer that comes in

here, regardless of what they do in the real world, come in and they're giving

us a backstory. And the backstory has to do with their life and what they've

actually accomplished. But I always pit them against either a monster or a trap that

they've had to overcome. And every single one of those is

included in the upcoming book that I'm selling, which is the monster

Manual for Business. And so that's the gist of Gamify Business

Tapper tales. Yeah, check it

out. Gamify business.com. and the whole point of this,

you do a nice consulting job too. You really help people. You'll

find out what their purpose is, how to you simplify that for

them and tell us a little bit about your approach to consulting.

So what we like to do is I work with a lot of creative minded

individuals, entrepreneurs, small businesses, solopreneurs. But what I found

through my 20 years of doing my own art style business

is that creative minded people don't think linearly. No. A, B, C and D,

they are cloud thinkers. A, B, F, G, squirrel grass, you

know, that kind of thing. And so what I found is that traditional business

approaches does not work for them. It's too complicated or too boring. And so

what I realized was that everybody understands gaming. We've

all gamed since we were kids, be it board games, video games, live

action, tabletop, doesn't matter, we've all played games, so we understand that

every single game we play has a specific rule set that we have to play

by. And so with Gamify business, the consulting business that I run,

what I actually do is I come into your business and I ask you a

series of questions and we get to learn who you are as the adventurer.

And it sounds like we're going to play a game, but the reality is we're

working with you in real life so that you can earn real money. It's just,

it's a translation service that you understand how business operates

and we make it fun. That's the whole point of this. And so I come

in, I look through all your stuff, we create your character sheet which allows you

to understand exactly why it is that you're doing the business that you're doing and

what you got into it for and why you want to progress into it. And

then I create a series of quests, you're given a map

which is basically your five or ten year plan. And we build everything

up as quests with rewards because we are reward driven people. And so the

whole thing plays out as a game that makes it more fun so that business

doesn't feel like a drag anymore. And I do that all from this

position as the barkeep. Even when I'm doing my consulting business,

I am the barkeep. I come in there and it's a place of service so

that we can talk level to level. I don't like to approach coaching or consulting

where I'm on high and you have to look up to me. It's all about

service to you so that you become the best hero of your own

adventure. You have to check out the website

gamify business.com I mean even the website

is so well themed. You have the cards, the players, the

characters, the, the roles that people play. Even some of the people

that you've. I forget, I forget your wording on it. But you

know the stories that you've told for certain businesses. You have to see the clientele

and, and the people that Paul has worked with. Gamify

business.com the the link is in the show notes. Check it out. This.

It's an incredible site structured the whole way around. It's. It's

10 out of 10 for sure. Thanks.

Well, that only means one more thing. Are you ready for

our stories, Paul? Oh absolutely. Love a good story.

Are you ready to see me struggle through reading without my glasses?

Absolutely. Here we go for your fest will debut November

14th and 15th at Great park in Irvine, California.

Produced by C3 Presents and Live Nation, the two day

event is built around creator culture and will feature three

programming stages dedicated to podcasts and comedy,

music and beauty and fashion. The lineup includes live

podcast recordings with Quinlan Blackwell, Tana

Mongu and Owen Thiel, comedy performances by

Caitlin Huron, Drew Alfalo and Meg

Stout, Stout Staatler, Stantler

Stouter, music performances by DJ Trixie Mattel

and Trisha Pytus and beauty and fashion

masterclasses led by Patrick Ta and Wisdom K.

Attendees can also purchase add ons like culinary and beauty

workshops, meet and greet experiences, VIP packages

and premium ticket options. The presale just started and the

festival is taking place at the end of November and

one of the things I love is these the way that the

events are really moving towards this experiential experience like

they are all in on meeting and greeting with the

talent, having these add ons, these bonuses, having

these immersive experiences. And we're seeing so much of

that now as people start to return back to conferences, return back to

events. I think the public's hungry for this

type of entertainment. Absolutely. I think that

it's interesting because after the COVID years,

as you mentioned, we're slowly starting to come back to it and my background is

in live theater and so we're seeing the resurgence there as well.

Even though people are on Broadway bemoaning that their show closed and

that it's the death of Broadway. But the reality is people are starting to head

back because we're kind of tired of watching the screen, our tiny

screen in our home movies, ticket sales are going through the roof

again, and everybody's really excited to get out there. But I think the one thing

that is covered, especially in this event here, is that people are excited

to rub elbows and be in the same hemisphere,

atmosphere, location as some of these celebrities, or even

just people that they're minor, minor celebrities. But just

to really get that live feeling and to be around these people and to

really exude that energy, I think is excellent. Yeah, we're just seeing

it more and more. And not only that, we're seeing podcasts as

part of these event experiences. Where 10 years ago,

it would be a panel with four people who are from the

corporation that foot the bill for the whole event, and you'd have to listen to

their sales pitch for 45 minutes. But the event organizers have

realized that podcasting is so dynamic, it's so immersive.

When you're in the room and you're seeing how the host reacts with the

guest, you're seeing how the host interacts with the audience, how they

field questions in real time, it's an exponentially better

experience than a panel of four suits telling you about

their environmental mission. You get something that you

can't get when you bring a podcast in and you

have that live experience. The one thing I tell people, that's a once in

a lifetime experience. It's different than comedy, it's different than

music, where you can go town to town and do the same act or the

same routine. But a live podcast, if you can catch it at an event,

that's the only time in the history of the world that you're going to see

that performance. Yep, absolutely. It's the best

unscripted, scripted show that you can go see. Like,

you have an expectation as to who's going to be there, but you have no

expectation of what's going to come out of the mouth. And I think that's great.

And I think it's great for these events too, because those panels, like you said,

are live reacting. It's in that unscriptedness

is really. That's not a word. But it is now that unscriptedness is

really what people are excited about. And, like, not only are the

presenters, like, recognizing that it's going to be more

entertaining for their people, but the hosts and their

guests bring their people as well. So it's a way to put butts in seats.

It's just a really brilliant way of approaching,

approaching these outcomes because I've sat through both versions of it,

the suits version and, and you've never seen more people on their phone, like

scrolling more lights in the audience because they're bored. But when you bring on the

people, they're live every, everybody's literally on the edge of their seat waiting to hear

what's going to happen next. I think it's brilliant. Yeah. The suits are like, I

don't know what happened. We thought this was a great idea, that they'd want to

hear all about our initiatives on maximizing

profitability. And they're like, no, no, no. They're

waiting for five o' clock when the bar opens up in the

concourse area. And that's, and that's part of this. And

to be able to take your show on a road and go

where your audience is. This is an event for entertainers. And if

you're in that, if you're in the, your purpose of your podcast is

entertain and you're in some sort of arts or music or

some sort of industry that's parallel to an event that's going on.

See how can you tie into that event? Because guess who's in that

audience? Your audience. New people who can find out about

your show and tag along and join you on future episodes.

Go where the audience is, go where the people who are interested in what you're

doing and see how you can get into there. See how you can be a

part of those types of events. And this is a great one to try to

attach to. Absolutely, absolutely. And trying

to attach to. How about this little building? I love this little. It's

a little museum in Provincetown. And the Art Gallery association

is going to host a live recording of the Art colony podcast on

July 24th at the Provincetown Commons in

Provincetown, Massachusetts. Drink every time I say Provincetown.

The event celebrates podcast's one year anniversary and

will feature a panel discussion about the future of Provincetown's

creative community. Host Gaston Lacombe will

be joined by Christy McCarthy, CEO of

Provincetown Art association and Museum Gavin Kennedy

of Emergent Art Advisory and gallery owner Jill

Rothenberg Simmons. Attendees are invited to listen to the

discussion and participate in a live audience. Q and A.

Seating is limited and advance registration is

required. And you know, here's a great way to.

You're in Provincetown, obviously, and you're going to have this podcast

live at this art gallery. And it's, it's a way to bring in the

community, the local community, talk about Provincetown. I'm sure that's all

they're going to talk about is, you know, Provincetown, the Provincetown Bakery, the

Provincetown municipality, the Provincetown taxes, right? It's

all Provincetown all the time. But it's this cute little building where

you wouldn't expect to have a live event, to have a live

podcast. And I just love these ideas of that.

These are happening in little communities all across the country, all across

the world. These events are happening and they're becoming bigger and

bigger. I love P Town. I was there with my wife.

We walked it. We loved, is an arts

culture center and we loved every bit of it. Saw a

great drag version of Schitt's Creek.

It was fabulous. I mean, this is a natural tie in

and the atmosphere and the people there are, are just super

wired. It is going to be a great time. And it sounds on

paper, especially with that picture of that one kind of, kind of

dinky little building. It doesn't sound very exciting, but let me tell you, I've been

there. It's going to be exciting. It's going to, it's going to be very interesting.

And the art, I'm sure, is just going to blow your mind. So if you

have the opportunity to head there, head to P Town, go to Provincetown and

enjoy it. I'm going to say P Town because I don't want to take any

more shots, but that's definitely, it's going to be a

happening place and it's really smart because you're tying in not just

a podcast audience, but you're tying in an arts community as well,

as well as all of B Town is going to be there as well. So

I think it's really smart marketing on their part.

It's going to boost the podcast because now they're going to bring in people

and have that live show because, you know, as a person who does a podcast

from a bar in my basement, there's not a lot of live

representation here. This is their one year anniversary. So they're like, let's throw out the

live show. And I think that the turnout is going to be great. I think

the energy is going to be really happening. It's going to be, it's, it's going

to be a good time and it's a smart move for people. Throw it out

on an anniversary, bring in local people, get that live

energy, feel that you, that you're very familiar with, Jeff, and you know, just

really experience it. So if you're running a podcast and you've got some kind of

anniversary, be it a, a year or even a number coming up here,

you know, it's our 60th episode or whatever, throw out some live audience. And

let me tell you, I've done live audiences of two people, but it was enough

chuckle from the audience to like land the jokes that it ended up being a

really good time. So I think this is going to be a great event. Yeah.

And think about, you know, your hometown, your community. If you don't have a P

town arts gallery in your neighborhood, there are

ways to do things like this in your hometown. Maybe you don't have the

theater like we have here, or you don't have the art gallery who's already putting

something together, but you could be the person in your town

that puts something together for local community members. You know, like

Paul and I said, people are hungry for in person events and

these little, little like boutique events are popping up

all over the place. And if they're not happening in your town, maybe

it's your turn to step up and make it happen.

Absolutely. Well, you know what else is happening?

Podcasting is we're hearing it's a big thing. And I'm also

a little biased on this next article because,

hey, look where this is. This was just in the paper and it looks

very familiar. The local paper

was talking about how podcasting is really up and coming and

Pittsburgh has a really great scene. There's a lot of things happening here

and they reached out to me for a comment, which I

appreciate. And they also use the picture from the theater to represent

podcasting in Pittsburgh. So of course I picked this article.

The Trip Live recently published a feature highlighting the continued growth of

podcasting in the Pittsburgh region. The article references

Pew Research center data showing that more than half of

US Adults listen to a podcast during the past year. It

spotlights several local shows, including Yin's Are Good

Trivia with Jeff, Ya Jagoff and Werewolf

Ambulance. The story also features Padootie Podcast Theater in

Torenham, where Trivia with Jeff is filmed and recorded with a live

audience, and where other independent podcasters can host live

podcast events. In addition, the article highlights the area's

growing podcast community and the regular networking

meetups for local creators, which I also planted that

because I am the one who hosts the monthly podcast meetup and

we have one coming up Sunday. Joel July 19 if you're in the

Pittsburgh area, but this is proof like

this is catching on. This is a form of entertainment

is becoming a mainstream form of entertainment. We had an article already

about a conference that's showcasing podcasting.

Provincetown is having a podcast at their art gallery.

The local paper, the biggest paper in Pittsburgh is talking about the rise

of podcasting and giving these examples. This is becoming a form

of entertainment. The same way comedy clubs popped up in the 80s

to support comedians wanting places to perform that weren't just

the backs of Chinese restaurants or bowling alleys. That's where

they used to perform comedy before there were comedy clubs. And even bars and

restaurants grew into venues that were dedicated to music. And this is

the time. This is the time where this is happening for podcasting. And the

paper's picking it up, the news outlets are picking it up. The research

is starting to show that, hey, podcasting is so much more

than just an audio file. It's an experience. It can be. It

could be something more than just something you listen to on your

morning commute. Absolutely. And what I

love about this is, you know, the genre. And I think one

of your next stories is going to really dig into this a little bit more.

But, like, the whole point of the podcast is that somebody has

a point of view that they want to express. They have a gimmick that they're

trying to sell, or they're talking about either comedy or the new

news or something like that, and everybody has got a take. But the thing

is, we used to watch broadcast news on three channels, and now

we've got millions of podcasts where if you want a very

specific take, the riches are in the niches. That niche is out there, and you

can go and look at that very specific podcast and not just hear it, but

you can actually watch it and engage with those people. And then if you have

the opportunity to go see it live, it's even more entertaining. So I think it's

really neat that we're taking, like, the news and we're having these

independent, like. Like, news people. Just go out there, like, really dig

into this, and then ask the audience for a genuine opinion on it. You

know, ask your audience, you know, hey, is this. What do you guys think about

this? And then there's that live feedback that we can get, especially in, like, a

live atmosphere, or even if they're just putting it out online live so that

they get some feedback as well. I think it's just a brilliant way of doing

that. And I'm glad that the paper is picking it up and, you know, not

that you on the back, but, you know, I'm glad that they put east front

and center on that one because it's a brilliant. And we were talking about before

this even aired. This is a brilliant way of approaching

podcasting, because I know there's A lot of smaller people who, smaller

podcasts that think, I can't bring in the audience, I don't have the audience.

But, but you're proven them wrong. And you're like, yes, you can do this

and you can do it live. And then to give those podcasts that are used

to recording in a small studio in a basement whatever, the opportunity to hear

it live, to get the feedback instantaneously from their audience,

it's choice. So congratulations on that shout

out there, Jeff. I think that's brilliant. Yeah, I mean, obviously I'm

very bullish on live events, but all we hear in the media,

at least from podcast news sources, is audio

was dominant from 2005 to 2020,

but now video is the future, Video is now, video is the future.

Video is all podcasting is going to be. And I'm really offering

another perspective that beyond video is live

is in person is having these electric moments with

a theater full of people that you just can't, you'll never

capture that in a home studio or, you know,

you have to really experience a live podcast. It's a whole different game. And

until you really experience it, until you go see maybe a

touring podcast that's coming to your town or you host one

yourself, you'll never know like how far you can take this

and how big podcasting can be. And live is just

exponentially better than video. You'll get the video at the end of it.

But live is an experience that you just can't get anywhere else.

There's something to be said about the ability to read

micro expressions, the twitch of a foot or whatever. I mean, there's just something

that we get from, from seeing the full person

that you don't necessarily get with just the crop that you know, like what you

don't know. Right now I'm wearing shorts because it's 90

degrees outside. Here I am in three piece suit, but shorts, it's those

types of things that you just don't get when you're doing these on video. And,

and I, I hope I guessed on a lot of podcasts as well. And

the last time I was on one that was audio only, it felt half

there. You know, it's like this we're missing, I know it's a podcast,

but we're missing something. And then to do it live like this, this is great.

And I see myself up on the screen, but let me tell you, I'd rather

be sitting in that chair next to you because there's something better for

it, for being there live. And in person, there's a lot more that you can

play off of. And so it's, if you have that

opportunity, 100% grab by the reins, go for it.

Well, as soon as you're in Pittsburgh, the stage is yours. Because I know

you were excited, I believe, about the next story. Hey, Jonas.

Yeah, that's right.

The Jonas Brothers will record a live episode of their podcast hey

Jonas during D23, the Ultimate Disney Fan

Event on Sunday, August 16th at the Anaheim

Convention Center. The live recording will feature Disney stories,

behind the scenes memories, and special guests as

Kevin, Joe and Nick Jonas celebrate being named Disney

Legends later that evening. The podcast launched in May and

gives fans an inside look at the brothers lives on and off stage.

Previous guests have included Seth Meyers, Millie Bobby Brown, William

Shatner, and Bill Nye The Science Guy.

D23, the ultimate Disney fan experience, takes place

August 14th through the 16th in

Anaheim. Paul, you want to take this one? You were excited to get to

it. I really was. This is one of those opportunities.

I'm from the entertainment industry and I do a lot of conventions,

and nothing packs a stage like the audience

for a stage than having a celebrity coming into a panel. Now

what we want to know is we want to know the ins and outs. We

want to know the secrets that happen behind it. And that's why we rely on

those panels. Like, if you ever go to San Diego Comic Con, you know, those

panels sell out. And what's interesting is the Jonas Brothers are giving you not

only that experience, but they're giving, like, behind the scenes of what they're

doing, but they're also bringing in other celebrities or other guests to kind of give

you a little bit of behind that, because the audience craves that

the, the information to make the celebrities feel more

real. And so if you ever want to experience, you

know, that celebrity, and when you're recording these little, little things like D2,

D23 with this event, it's not going to be a 6,000 person house. It's not

Madison Square Garden. It's going to be an intimate engagement. I mean, it might be

intimate like 700 people, but it's still intimate in that regard. And that's going to

be so much more exciting to be person in that

audience, to be able to get that live. And when you're recording

podcasts like this, as I'm sure you're aware, Jeff, not all of it ends up

on the air. Some of it ends up on the floor for time

or for, you know, cursing whatever you want to be. So I'm sure that there's

going to be some bits of it that, you know, being there, live, experience it,

you're going to get more out of that. You're going to have this literal, like,

behind the scenes look at the behind the scenes information that they're

giving you. It's. It's an experience that I think you could really get a lot

out of if you're a fan of the Jonas Brothers. Well, you

touched on something very important. The Jonas Brothers, celebrities in their own right. They

paved their own way. Global sensation, the

Jonas Brothers. And so people go to see them, but when they're

there, you're also finding out what they're interested in. You're hearing

about their stories, their tour stories coming up through the

Disney system. But then they're bringing in

their fan people that they're fans of the celebrities,

different musicians, and they're telling other stories. So you're hearing

firsthand from the people you're interested in about the things that they're

interested in. It really creates this ripple effect and builds this

ecosystem all around the Jonas Brothers of who

they are and the things that they're interested in. But that also

trickles down to, like, me, if I'm hosting my trivia show and I'm doing

goofy things with goofy guests, and those goofy guests become part of

the show. And it works on a micro level, too. So if you're hosting

your show, you know, people are coming to see you, but they're also coming

because of you and who you are and what you're interested in. And. And that's.

The Jonas Brothers are just doing that on a much bigger scale,

right? Absolutely. And that's. That's really one of the things that I think a lot

of people overlook is that people love stories, and especially

stories that have got a little bit of, you know, a little bit of dirt

in them or got a little bit, you know, that lived experience because

they're all just humans, even celebrities. And so I've sat on many

stages where I've been able to tell, like, I've got pocket stories we

all bring out, and I get people like, screaming at me, tell this story again.

Because people just love hearing it live, love hearing the nuance in

seeing and getting to know a little bit more of, like, how things work, you

know, because, you know, we want to be able to relate to

some degree to those people. And whether it's a celebrity of the Jonas

Brothers levels or even, you know, you or I, if we went there, they want

to know what's behind it because we've had, you know, the bravery to go and

put ourselves on something in front of a lot of a live audience. And

so to get that insight is something that people clamor for. So

do it. Speaking of going live in front of a

live audience, you got Kurt

Braunholler Brings Stand Up

Comedy to a Live Bananas Podcast at Comedy Works

Kurt Braun Oller performed at Comedy Works Larimer

Square in Denver from July 9th through the 11th, a three day

tour with a weekend that included both stand up comedy and a live

podcast recording along with multiple comedy performances.

Braun Ohler and host Scotty Lands recorded the

live episode of their comedy podcast Bananas on Saturday,

July 11th at 3pm the show featured unusual

news stories, audience participation, and the offbeat

humor the podcast is known for. Tickets for the performances

range from 25 to 32 dollars. And

one of the things I want to touch on on this story is whenever we're

talking about going out and having a night out, these podcasts

aren't breaking the bank. A lot of them are. 20,

$25. The max ticket here was 32, probably for like a

front row reserve seat. And it's a you

probably got 90 minutes and two hours of entertainment. You had a

great time, you laughed. And they're not bank

breaking experiences, they're immersive. If this is a

fan, you're a fan of his comedy, you're going to enjoy this

in a way that you would enjoy way more than you would enjoy just hearing

a stand up special or normal routine. This kind of

expands what the performance can be.

Absolutely. I'm a fan of Bananas. I listen to that

podcast. It's a great one for the road, great stories. But I can

guarantee you seeing it live is going to add to that experience. And

you're absolutely correct when you said those pricing, I was like, that's a steal.

That's an absolute steal to go and be entertained for two hours. I

mean $32 for a seat. I mean movies are that much these days.

You're not even getting that much, you know, that much time out of it.

And again, you're capturing a moment that will never be repeated

again. So you know, yeah, I can go pay 35 bucks to go see a

movie, but everybody else is seeing the exact same movie. Doesn't matter when they go,

but you're paying $32 at most to go see this live performance. That

will never happen again. It's just, yeah, it's mind

boggling to not take advantage of something like that. And that show

in Particular is a hoot and the stories that they tell.

Yeah, they've done some stuff. So yeah, if you have a chance to ever catch

Bananas live, definitely do that, you know,

once in a lifetime. Once in a lifetime performance for 30 bucks.

Never be repeated again. Yeah. Crazy. Yeah. And

we, and this is a great model. We see a lot of touring comics start

to bring their podcasts on the road. One of the most famous ones that does

this is Doug Loves Movies with Doug Benson, comedian for

30 plus years, has been touring and I think Doug Loves movies. Has to

be 15, 20 years. I mean it's an, it's an original

podcast and he started going around and

at 4:20, it's his thing, he will do an

episode of his podcast, Doug Loves Movies while he's on the road touring

these comedy clubs. And what he found out is nobody's at the comedy club at

4 in the afternoon. But he could add a third show that

day. Do a podcast at 4 o', clock, do the 7 o', clock,

do the 9 o', clock, and if there's a time, do 11 o'. Clock. But

you're able to add an extra rep, an extra show

while you're on tour. And why not take your podcast on the road,

utilize that downtime of the comedy club and squeeze

in an extra opportunity to sell some tickets and perform

in a different way for your audience. Absolutely. It's

probably one of the best warm ups that you could have too if you're going

to go on and later on do that show. Because a lot of

comedy shows you've got the opening act and they're priming the

audience for you, but it's also priming the comedian who's going to go out there

and do their thing to be able to go out there, do your own podcast

to an audience who's expecting you to be you. It's a great

warm up for you. It gives you that energy. Like when I do a great

podcast, my day is set and so then I could go on and do whatever

so to have that opportunity. So if you are a pod, if you're doing a

tour, whatever, find those golden times in the space that you're at.

And you know it takes nothing to ask them if you could add a little

bit more time because you're the one filling the seats. And let me tell you,

they're taking a part of the door so they're going to be okay. Making a

little bit of extra money for them to open the door a little bit earlier

for you. So take advantage of that if you have the opportunity. Yeah, I've always

loved that model. I think it's a genius idea to utilize downtime.

And we talk about this theater here. If I'm not here or I don't have

an event, I got downtime. If I only have two or three events that

week, I've got four days where I'm still paying rent, I'm

still paying electricity, I'm still paying the bills, but there's no money coming in.

So if you have an idea and you know that, okay, the coffee shop

in our town is dead at three o' clock on, on Sunday

afternoons. Or this pizza shop has a banquet room they

never use and you can bring in 10, 15 people and you talk to that

business owner. Well, utilize that downtime. You'll figure out

how can I add something to my community, add something to this

business, and in turn get a free space to perform and record

my podcast. Oh, it's live from Donnie Bonaduce's

Pizzeria from the back room. That's a story

that goes along with your podcast. And you're building this, this legacy.

You're building. What do they call, like, Sasquatch? Like, what's that

called when you're the mythology to it? Urban legend. Yeah, there you go. Yeah,

you're building this, building this mystery around your podcast.

And it's all because you're trying to build something and

being resourceful and utilizing the community,

finding those down times, finding those down spaces and building

them up, building them into something. When you bring in an audience, that pizza

shop wins, you win because you got a space to record a show. And,

you know, it really uplifts the community. And it also

makes the podcast seem more solid to be able to say this

episode sponsored by. When we get that

sponsorship kind of locked into there, that. That adds a level

of authority to your podcast. Instead of saying, hey, brought to you from

my basement. It doesn't ring the same as brought to you by Bonaduce

Pizza from the back room. You know, come out here and try a slice that.

And also that opportunity can

outlast the space that you borrowed for an evening. You know, if they

really enjoy what you're doing, all you got to do is have a simple conversation,

be like, would you like to sponsor this going forward? It's a huge opportunity for

you, so take advantage of those places and get to know. And get to know

your community. Absolutely. Well, you mentioned

basement. Kind of half the name of the next story is the

basement Yard podcast. Well, will bring its national tour to The New

Jersey Performing Arts center in newark on Friday, January

15, 2027. We're already booking into next year.

Hosted by longtime friends Joe

Santigado and Frank Alvarez, the comedy

podcast is known for its unscripted conversations,

audience interaction, and humorous debates. The show has

previously sold out venues including Radio City Music Hall, Madison

Square Garden, and earlier this year, the Basement Yard received the

best overall ensemble award at the 2026 I Heart

podcast Awards. The newer performance takes place at

8pm in Prudential Hall.

How upset do you think that Frank is that they misspelled his name at least

once? Somewhere in there is either in the byline or in the

paragraph, they left out a letter like, oh, he's gonna be

mad. But no publicity. You know,

any publicity is good publicity. Right? So, you know. Absolutely. If you go back to

the article that they spelled my name three different ways

in the article. I was like, it's R E V I, L O A. They

had R A, V E, R I, V E. I was like,

you had it right the first time. Just copy it. But yeah, I mean,

it happens. It's part of, you know, part of the journalism and

to be able to build something. The Basement Yard podcast. I'd love to know the

backstory. Did this start in the backyard in the basement where these two

friends that just started recording for fun, and now it's

grown to something where they've sold out Radio City Music Hall.

They're at the New Jersey Performing Arts center in Newark. They're

taking this show on the road. It's a passion that they love to talk

about. They love performing, performing for people. And people are

responding to it. They're showing up, they're. They're part of these live

shows. And, you know, they're coming, they're buying. Those audience

members are buying tickets to come see the Basement Yard.

Yeah. And you could get there. I mean, that's. And that's the thing is we

all think, you know, there are a ton of podcasts out there. And you're like,

well, you know, I'll never be that big. But, you know, you could literally be

the backyard Basement people and be like, this show will never get anywhere. But, you

know, if you. If you set it up correctly and, you know, start small, go

ahead and go into your theater here and just do it in front of a

smaller audience, and you'll know it'll grow bigger and bigger and bigger, and it doesn't

take as long. And it's not as mysterious as we think it is. Like, there

is no golden ticket that you need to win. It's about working it and

you know, getting into the smaller rooms first and then medium rooms and then getting

into larger rooms. But it's absolutely possible for even

the, the, the weirdest podcast who get that kind of a following

and have them perform live to, to your adoring fans.

And they're not just buying tickets, they're buying merch as well, which

is always going to be great. So this is, this becomes a living as opposed

to that, that passion project that you're doing on the side. Yeah,

when we start talking about monetization, I'll go crazy.

We'll, we'll do, we'll go on a 10 minute tangent. But you can start to

add in so many more layers to your podcast. You know,

it's not just about reading host red ads for me undies or purple

mattress or Sherry's berries. There are so many more ways to

monetize a podcast. And when you incorporate live those

ticket sales, sponsorships, advertising posters, merchandise,

pins, T shirts, there are so many VIP experiences,

meet and greets, there are so BYOB tickets, there's so many ways

to tease up the ticket and the value that you can deliver to the audience.

And these just, these small little ways can add so many different

streams of income. And I will talk for hours about

the benefits of going live and why to do it.

I just see it as so much potential for 90% of

podcasters who are never going to be able to do a host

red ad because they don't have the volume. Those 90% of

podcasters can walk out on their first night with money in their pocket

doing a live podcast. So that's my spiel. I'm not gonna, not gonna go

into it because we'll go on a 45 minute tangent

and apologize. I warned you. It goes by super quick. We did

our six stories already. The Gamify business.

The website is incredible. I encourage everybody to go check it

out. But before you do that one last time, I turned

the entire stage back over to Paul. Paul, you can plug,

promote, talk about anything you'd like. The floor is

yours. Thank you so much, Jeff. So yeah, if

you guys have an opportunity or you're just a little bit curious about what Gamify

Business actually does, I encourage you to go over to the website

gamify business.com that's G A M I F Y

business.com quiz. Because

what would Gamify Business be without a game that you can play immediately?

So what you'll learn is your business personality.

You're going to be awarded one of six different classes, be it a wizard, a

warrior, a sage, arranger, artificer,

you get to be told what you are in your business thinking. And the

important thing to take away from that is not only do you get this cool

little card, this digital little avatar for yourself, but you'll get a free 11

to 14 page deep dive into how you personally approach

business. And not only that, I'll even throw in absolutely free

of charge, your ideal partner. Because

no person can do it alone. And so you need to find a

person who has the a personality that works best with you,

is a great compliment, but is not you. And so that's also

included free. So again, that's Gamify Business

Forward/GamifyBusiness.com quiz.

And while I've got you here, I'd like to talk about all books that I

sell here. So if this is something that you're interested in, I sell the

Creative Players Handbook to Business, which is basically the

character creation process. When you finish this book and it is a

game, it's filled with a lot of things that you can do in here to

keep yourself entertained. It's made for the ADHD and

neurospicy people. Even though you can be like a normie, that's

fine, but it's made for that. So it'll keep your interest. When you're done with

this, you have a business plan with a 90 day plan of action where you

can start earning real world money the day you're done with the book. I also

sell all sorts of other books that go along with it, but please go check

it out at gamifybusiness.com thanks Jeff.

Absolutely. And we have a thing called Poduty and the Crew. Or after

your episode drops, you will be inducted into the crew. And it's

all the links from all my guests. We'll have Gamify Business in there.

We'll have all the social profiles, we'll have all the ways to connect with Paul.

So go to news.poduty.com the

crew and check out Paul Pape in the Crew.

Paul, do you remember what time it was?

Yeah, it's Morbin time. What time is it?

The news.

The only live news podcast about

podcasting from the stage.

The only live news podcast about

podcasting from the stage.