Hey, everybody. Welcome to Padoodi and the News for Saturday, October
4th. It's Padoodi and the crew. I've got Norm Domek joining me.
We're talking Prof. G. Scott Galloway. Rugby
and the diary of the CEO in movie theaters.
Streaming to the masses, the podcast ignite
cinema screens and rugby under the lights. From
Conan to BBC, the headlines are clear. The future
of podcast is already here
with Jeff Reville hosting the stories. Break free
Norm the Max beside him bringing that energy. Oh,
dude. In the news. Sing it out with pride. A co
hosted jam on this wild podcast. Right.
What time is it? What? What
time is it? Oh, it's time for
do to the end of the news o duty and of the news. The
only live news podcast about
podcasting from the.
What time is it? What time is it? It's time for
Poduty and the News. The only live news podcasting about
live podcasting from the stage. It's Saturday,
October 4th. We've got six great stories. We are live at the
Poduty Live Podcast Theater in downtown Tarentum, right on Corbet
street, right in the heart of Tarentum, right by the railroad tracks,
Tarentum station and the Praha Bar. We're right here. We just found
out across the street they're renovating this huge building. There'll be a rec center coming
in the next year. There'll be rooms to rent, you have
banquets. There'll be, I think, a church in there as well. So a lot of
things are happening in Tarentum and. And nothing short than just
having my guest here. Very special guest, Norm Domak from
Theta Wave Blue Media is here. Well, thank you for having me.
I'm excited to be here. Norm has been a part of a lot of
events around here. If you're a regular to the Pittsburgh podcast meetups or
we did the global podcast meetup once Norm's been here. He's hosted
his own events here and joined me from some Q and A on stage
before. But now the second guest ever on
Poduty and the News officially
welcoming Norm. I guess I did already welcome Norman back to the
show from the welcoming I just gave him a minute ago.
Well, thank you. Absolutely. It's exciting. I'm excited to be here.
This is an exciting place. And I was just thinking again about
what you said. This is a live show about podcasting.
Podcasting live. Yes. It's very meta.
It's kind of a mind, you know, kind of trying to wrap your mind around
the concept of that because no one else is doing this
you are setting the trend.
I like it. I like doing that. PODUTY! So
we obviously had this theater idea was in my head for like seven years and
I was, you know, how do I get it out and see if it's a
real thing or not? So we opened this last year and as I'm
doing this, like, I kind of felt alone, like on an island. Like, where are
all the smaller independents? I see these actors and
actresses and comedians, they're filling arenas and everybody else
who podcasts is in their home studio or in their basement.
What's the middle ground? Like, how do we get from our home studios
to Madison Square Garden? I think we need places like this
so that we can develop those skills, so that we can get plucked, you know,
and put on the stage at Madison Square Garden. No one's going from
their home studio to a 20,000 seat theater. You've got to
build that muscle up. You got to be comfortable in front of an audience. And
I think these kind of places are going to start popping up just like they
did with music venues, just like comedy clubs did. There's a market
for podcasting and it's, it's coming fast because when we started the show,
I could barely find stories to talk about. And I
wanted to focus on like, it's not just here in Tarentum. This is happening all
around the world. And now we're seeing, I'm sure I'm
showing. Nor my surplus of stories I have. There was 14 in the
hopper plus these six. So maybe we might be going to it two
times a week. I haven't decided that yet. But there's so much happening in
live podcasting and I, like you said, it's
underrepresented, it's not being covered in a lot of
places. Right. And I do appreciate you showing me everything you showed
you. I was able to see behind the curtain back there. Your
production area is amazing. You have a. You have a lot going on
here. And for people who have not been here before, please come
in and check it out. And check us out online. Check out Poduty online. It's
an amazing thing. Well, I know just enough to be dangerous. That's the
secret. Like, I always joke, like, you know why they don't give
gorillas in the zoo hand grenades to play with. They're just
smart enough to figure out how to use them. Right, Right. That's kind of what
this place is like. I don't really know what I'm doing, but I know enough
to be dangerous. And things change very rapidly.
With, with all of the things that are happening with technology,
AI being infused. It's kind of baked in everything at this point.
So just keeping up is, is a job unto
itself. And, and like I, I really appreciate
having guests and what I, this isn't to take away from my
guests or anything, but showing Norm like this is a one man show.
Like all the stories that get put together, the, the AI that writes the
teleprompter, the music that gets written, I do the editing.
But then I showed Norm how I do post production and social media content
all through AI you know, once Norm leaves like I do, I kick into
all the, the post production. This is something that anybody can
do if you have the right tools at your disposal. And without
those tools in the, I mean if this were 20 years ago, this would
be a 30, 40 person operation. Yeah, really. I
mean the graphic arts, you do everything. Yeah, yeah, everything. All the
slides. The one thing that came out during the Stephen Colbert
cancellation was one of the problems with his show on
CBS was it takes 200 people to produce
an episode night. Now they're producing five very high
level episodes. But the cost to produce
that with just the staff of 200 people, that's
substantially more than the two of us sitting here sitting here today.
So you know these types of things. And I'm not at CBS
level quality. I don't have million dollar cameras, but I'm not. This
isn't that far off. I say like this isn't that far off from Saturday
Live, which is a stage in front of an audience that can
broadcast to the world. Like this theater is
Rockefeller center, like where they record sign live. It's not much
different other than the size and the capacity and the talent.
Maybe I'm the Will Ferrell. Well, you know, hey, I'm a little
bit of a local celebrity, but I'll, you know, whatever, whatever.
Well, Norm, we'll get into your plugs at the end. But real quick, what's
the, what's the best way people want to reach out to you, connect with you,
you know, get in touch with Theta Wave Blue Media. Well, our
website is thetawaveblue.com so that's,
that's a good one. We'll have some links in the show notes too, so don't
have to worry about anything. We, we try to keep things as easy
as possible for, for the client. So just whatever, whatever
is easy. We'll have some links in the show notes. You can click that, you
know. Well, it, we're easy to find. We're Easy to talk to.
We'll take you out for coffee. We'll take you out for lunch, whatever it is
that you. That's going to help us understand what
you need as a client. We just want to hear your vision, and
we'll meet you where you're at in terms of, you know,
what you would like to do. And we just take it from there, and we
move forward in ways that make sense. Just that easy. Very nice. What you see
is what you get with us. We'll have Norm's links in the show notes and
one of the things about Piduti and the crew on Saturday morning,
we're going to get coffee from local coffee shops. And the
closest one to the theater here is a place called Harvest Moon. And we walked
down earlier, got some coffee, and if you're at home watching right now, you
know, enjoy your coffee, listen to these stories and. And see if any
of these ideas you can implement in your business. Are you able to do
and recreate some of these things? Whether you're here in Pittsburgh at our
Torenham Theater or somewhere local, there's
places near you that will certainly and gladly host
live entertainment even. Most of your libraries have
media rooms or small theaters on certain levels.
You have bars, you have coffee shops. They're looking for ways to bring people
in. And if something you hear here today resonates with you,
maybe reach out to some of these local businesses. And, hey, can I do a
live show at your establishment? Maybe you'll get free coffee
from Harvest Moon. Yeah, it's good
coffee, too. And they had a. What? There was something that we had for
breakfast. What was the name of it? They make hand pies.
They're like empanadas, kind of, but they're breakfast
empanada. So this was. This one was spinach, egg and cheese
in, like, this puff, like. No. Was that a puff pastry, like, puff bracer?
Yes. Oh, they are good. And they have a little picante sauce on the side.
Kick it up a notch, as Emeril Lagasse would say. Yeah, it was good. Very
good. Everything's so fresh, so good. Harvest Moon. Check them
out. Awesome. So, Norm, are you ready for our
first story tonight? I am ready. I say tonight, as in
I'm so used to recording at night. So I say, hey,
let's get into our first story. Before we do that, I'm going
to comment on your voice. You have an awesome announcing voice.
I do have to say that. Well, thank you. Thank you.
You know, I've heard that before, and I really do Appreciate it.
I was terrified of my voice for years.
Like, I stood my first podcast in 2011 with this great
girl who ended up leaving the area and went to
be the marketing director for Ghirardelli Chocolate. So you talk about the level that
I was hanging out with like this. She was a serious marketer
and she ran Ghirardelli's marketing team for a while. But I
didn't like my voice. I don't want to hear myself. We certainly didn't do video
back in 2011. And then in 2015, I launched my
trivia show and I really
cringe. Like, I just never liked my voice. I didn't like hearing it and. But
through the years, I've gotten so, like, unexpectedly gotten so many
compliments on it. Like, I was like, I'm from Pittsburgh. I lisp a little
bit. Like, it's like it doesn't make any sense. I have to, I have to
think to slow down because I'll get real, real excited. I'll start talking really
fast because I'm from, you know. Right. So there's a lot of, a
lot goes into this and I never expected it. I've had
people and I think this is a compliment. They listen to my trivia
show to help them fall asleep. They say, you have like a really soothing voice.
Like it's, you calm me down and like
it's, it's masculine, yet it's like there's no threat
in your voice. I'm like, I think that's a compliment. Right? It's very
smooth and sultry and comforting.
I feel like, I always feel like it's, I'm very sarcastic. Like
I could be saying like the most serious thing in the world, but it comes
out like it's like, I don't, like, I don't know, maybe
not. You sound good, man. You sound good. Well, thank you. Thank you.
That means it's time. We're going to the
first story tonight. Tonight, today at 10:00am in the morning,
we've got Swisher and Galloway hit the road. Kara Swisher
and Scott Galloway are taking their hit podcast Pivot on the road
for their very first live Tour. Kicking off November 8th in
Toronto. The week long run will bring the duo's sharp
mix of politics, tech, business and business talk to
cities like Boston, Brooklyn, D.C. chicago, San Francisco
and Los Angeles. While the pair have held live events
before, this marks their first official tour with
each show built around news of the day, big tech, accountability
and themes tied to Galloway's upcoming book. Keep that in
mind. There is a little promotion here. A tour going on. The move comes right
after Pivot's landmark Vox Media deal that gives swisher and
Galloway 70% of revenue from their podcast
portfolio. A revenue split that could change the way
podcast talents negotiate. For fans,
the tour means more than headlines. It's a chance to see two of the
most influential voices in podcasting tackle hot topics
live and in real time. So I think there's a couple
things going on here that are pretty interesting. Obviously,
podcast with a live show, taking it to their audience. Great. But what
else is Scott doing on the back end of this? That's
70%, man. There's some win wins in this.
Yeah, there's some win wins. They got the 70% they negotiated,
which is a huge deal. You don't get that from your Spotify and
your YouTube. 70% is huge. So they're get. They're taking
control of their media. We've heard that recently in the media. With Taylor
Swift owning all her music, her distribution rights are.
So this is now moving into how we negotiate as independent
creators. But Scott's also releasing a book, so he's
tying in his podcast audience with something
you help creators do was create books. So he's releasing a book while
on tour. So he's doing a book tour, masquerading as a live
podcast event to connect with his audience, maybe move some
more product, get that book in front of the right people. So
there's a great little business tie in here. I see. So
podcast producers and writers and the
talent really have the opportunity to control so
much more right out of the gate. And that includes the intellectual
property and all the merch. That's crazy. Yeah,
that's wonderful. Yeah, they get the merch. And when you. The type
of content that we're creating right now, very independent, very diy. Like,
this whole production from start to finish, I would own it, right? I
created it, I own it, I distribute it. And as this thing grows
also, so does me. Like, I'm going to grow with this thing.
I'm going to have the intellectual property rights. I'm going to be able to distribute
this. If somebody wants to license it for a radio show, you
know, release it on a Sunday morning, like as a replay. I have that
opportunity, and I don't have to answer to anybody. And that's the
beauty of podcasting, is you really become
your own media conglomerate. Like, these are things that I own,
and these are assets that I. That belong to me. I don't know. That
sounds kind of weird. When I Say that. But like the trivia show that I
run, this show, my guest tonight, these are things that I'm building
that nobody can tell me what to do with.
And for anybody that's. That may be 50 or
older that's listening to this, you know, Phil
Donahue was the first talk show. That's kind of what's happening
here, really, you know, so you, any,
anybody who wants to have their own show like Phil Donahue,
this format will give you an opportunity to do that. And
you could do it right here at Poduty. Yeah. Or Morton Downey Jr. You can
throw the chairs at me from the audience. Do the old riot
in studio Riot. Was that a start with the G. Or is
that Geraldo? Yeah, yeah, yeah.
I think Morton, Donnie probably had a ride or two at his stage, I'm sure.
But you know, think about this. If, if you're in whatever niche you're in, like
last week we had accountants that were going on tour. If you're
a baker, if you have a small business, if you have a service,
there's probably a podcast for the audience that you're already serving. And
if there's not, why aren't you that. That podcast for the audience
that you're serving? That's a great sentiment.
Yeah. Let's go to story number
two. We're going to the media production and
technology show. They're adding a creator stage, a podcast
studio, and a networking bar. This is again, here's one of these events
that we've been talking about. And what do they keep adding stuff
around? Podcasting. Are you paying attention yet, people? Because here we go. The Media
production technology show is pulling out all the stops for its 10th
anniversary in 2026, debuting new
features that spotlight creators and podcasters like never before.
The show will launch a brand new creator stage, giving
influencers short form video makers and brand
collaborators a dedicated platform for panels, fireside
chats, and live strategy sessions. For podcast
fans, the MPTS is adding a live podcast studio
where attendees can see show shows recorded on site and hear
directly from some of the biggest voices in on demand audio.
And for those who love to connect, the event is expanding its
upstairs gallery to include a new networking bar, Creator
Lounge, offering informal spaces for collaboration and
community building. It's all part of MPS's mission
to stay ahead of the curve, showing that podcasting, creator
culture, and networking are at the heart of the
future of media.
That says so much. It used to be with
the small businesses. It used to be networking after hours, where
you had a pile of business cards, and you kind of made your way around
the room, you know, hoping for a conversation to end or
you would kind of try to slide in. And it was just a little bit
awkward, a little bit more just. I don't
want to say sedate, but it wasn't as exciting as this
concept is here. Yeah. I think one of the things that people who hold
events are noticing is that they need to hire
entertainment for their guests. Right. People are there for three, four, five days,
eight hours a day, doing sessions, doing all these things, and they bring
in magicians, musicians, comedians
to entertain them during the show on maybe side stages or the
main stage. But I think what's happening here is these
conferences realize if some of our entertainment is podcasting, that
people want to see maybe their fans in that industry. They want to see them
up on stage, talking with each other. I think they're realizing that if
they let them record their show live from the floor or live from the
stage, when they release that show,
that's just free advertising for next year's
conference. So I think that we're seeing that, hey, for
entertainment, we can pick up these podcasters, bring them into the event, let
them release the show, raving about this year's show to
boost ticket sales for next year. I think there's a strategy
play here for long term growth. What an interesting time we live in.
It's amazing to me because commercials used to be
the Dairy Queen commercials, where the chocolate's rolling down and things like that, and it
made you hungry for, you know, whatever, banana splits or whatever.
But this is a different thing, and it really is a sign of the times,
and it really is something that fits in today's
day and age. Yeah, you're matching the content with the people who are at
this event. They're getting cutting edge information from the live
podcast. And now instead of buying TV
ads or newspaper ads or magazine ads that come to our show next year,
I got a team of podcasters releasing episodes, talking about
how great the event was, and they'll probably promote next year when we invite
them back, you know, they're like, hey, we'll be there. You guys should be there.
Meet up. We'll have a meetup. We'll have a special event based around. This event,
and it's more relevant and it. It increases the
quality of relationships and the whole thing overall is
just so much more optimistic. Yeah, yeah, it's. It really
is. The all. The rising tide lifts all ships. This is
that in action. Whereas our conference is growing.
We're bringing the Podcasters with us. We're bringing the entertainment with us.
And it's like a self fulfilling prophecy keeps it, keeps feeding
itself. It is super exciting. I love it. I love it. Speaking of
exciting, we're going to rugby. The BBC women's
rugby scores big with fans and podcasts. There's a
little, there's gonna be a little side, there's a one liner in this article that
I pulled out that is pretty impressive and you'll see it here in
a second. The BBC Sport just set a new record, drawing
3.3 million viewers for England's women's rugby
World cup semifinal against France, the biggest audience
ever for a women's rugby union match in the UK. But it wasn't
just the TV numbers that broke through. Digital coverage hit
nearly 100 million page views with 36 million
video views on social channels. And here's where it
gets exciting for us. The BBC Radio 5
live spinoff podcast Barely Rugby
has already pulled in 1.3 million views
across social media since launching during the tournament.
It's proof that live sports plus companion podcasts are
a powerful combo, giving fans more ways to stay connected
beyond the game itself. And this is a
live event that's happened. This isn't quite a live podcast, but
there's a live event happening. And from that they're spinning off
a podcast that people can take anywhere with them. They can listen on their morning
commute, they can get a recap of the game, they can
relive the game that they watch. Maybe it was the craziest thing they ever saw.
And now there's a supplemental podcast to fill
in between the games. And to me, this seems like it would be
after the game where you're interviewing the coaches, you're talking to the players and you're
kind of getting a recap of the game and how they felt and all of
that. But this is adding that element of entertainment
and empowerment and education kind of all rolled into
one where it's really captivating these listeners.
Yeah, look, the 3.3 million viewers live, 100
million page views, 36 million video views, and then they're
spinning off a podcast which got 1.3
million listens or views since the, just since the
tournament launched. So amazing job. Like, what a
way to capitalize on an event and extending your reach.
This is another way a business can extend their reach through this
supplemental podcast. Talking about the thing that those hundred
million page views, those people love rugby. Here's another
thing that we can, we can keep them entertained with and think. About
this the additional sales that would come from that because you're getting additional
exposure. So the numbers for the jerseys, you're going to get any merch,
you know, even, even, you know, mouth guards and
other apparel, all that stuff is being talked about or sold
in some way that is amazing to me. These
numbers are crazy. For any sponsors out there, we will sell
the licensing to our mouth guards. If you. Well, every time we smile, it says
Coca Cola. We can negotiate the price on that. You
can get the Nike haircut, you know, the, the little, the little. I get a
swoosh cut. Yeah, the swoosh cut. Yeah. Keeping it with sports
we're going to go to the Ole Miss Sports Connects Raps
with NFL Power Player on Live Podcast I have no idea what that
headline meant, but. At the University of Mississippi, the School
of Journalism and New Media hosted its IMC Sports
Connect, where alumni and industry leaders shared insights on
careers, networking and breaking into sports media.
The panel featured voices from CBS Sports, NFL
Films and more. But the big finale came when Chase
Parham of MPW Digital recorded a live
podcast interview with Reni Anderson. Renee
Anderson. Yes, Renee Rennie. It looks like
Rennie. Rennie. Rennie Anderson, the NFL's executive
VP and CRO, or as we know it, Chief
Revenue Officer. Anderson shared her journey
from intern doing laundry runs to one of the league's
top decision makers dropping gems about sponsorships,
Madden, and even everyone's favorite football news,
Taylor Swift. It was a night where students got
a front row seat to both career advice and, and live
podcasting in action. And unfortunately their website
doesn't let me get a nice picture of this panel.
But they had a real nice stage, a big screen behind them,
a very active panel and it was a great lineup,
a great setup for the students to come into the auditorium
and get like first rate information from the
NFL of how did all these things work? How do these pieces go together?
How do you make decisions and why does this decision affect that?
So as far as an education point of view, this is a
way to connect with students about their future and maybe some of the things
that they'll be working at in their jobs in the future. And I think this
is groundbreaking as well because there are career fairs all over, all
the time. My wife's putting together one right now
where people will come from other places to go to the
company that may be hiring. But this is, this
is a whole different ball of wax. This is this
digital component to this career career fair.
How amazing. Again, win, win, win for, I mean, straight across
the Board for the people who are breaking into the industry.
The, the industry themselves and all of the other
tangent industries. Again with the, the sales because they talked
about the, the chief revenue officer. So the bottom
line really is the bottom line. It's talking about how are we going to make
a profit through all of this? Whether it's, you know, getting the people
to come work or sales or a combination of all of that.
So this is a, this is exciting as well. Yeah. I mean, you're taking
your industry to the future of the industry and giving them that
information, having a back and forth exchange. And what do you walk away with at
the end of it? A piece of media. Right. They came, they came and recorded
a podcast. So now that event is captured, it's
logged and released as a future episode where the NFL could probably run
sponsorship ads or they can sell sponsorship ads to Coca
Cola, who's going to be sponsoring our mouth guards every time we smile.
All right, this is an interesting one. Again, this is, you know,
we're talking about live podcasts and this is kind of a live podcast
because it's going to be playing live in a theater as probably as a recording,
I don't think as a live event. But Lewis Tomlinson
taking podcasts into the big screen on Diary of the CEO.
And this is. For the first time ever, the Regal Theaters is
turning a podcast into a cinematic event. The Diary
of a CEO with host Stephen Bartlett will feature a
world exclusive conversation with singer songwriter Lewis
Tomlinson screened in select Regal and
Cineworld theaters coming up on August. October
8th. October 8th. From his early days
and One Direction fame to personal loss and the pressures of
celebrity, Tomlinson opens up in ways fans haven't seen before.
This one night only premiere transforms podcast listening
into a shared cultural experience, offering audiences
the chance to learn, laugh and connect together on the big
screen before the episode drops worldwide.
And a lot of people don't know this, but theaters don't just play
movies. They can host live events. They can actually host
pay per views. I've seen different things. You go to the
theater to watch an event live. They have the technology to live
stream to the theaters. And this is a podcast, very popular
YouTube channel. I, I think of it more as a YouTube channel, the diary
of a CEO than I do as a podcast, but I guess it also is
a podcast. They're taking their, they have
a huge audience that they've amassed and they're going to release
a future episode. You go to the theater with other fans of
the Diary of the CEO and You're going to watch an episode live with
people who have been watching this show for years by themselves.
Now you're bringing the community together. Does this set the
stage for a tour later on? Like our first story with Prof. G.
Scott Galloway? I don't know, but it's a great thing
to start doing with your audience is connecting them in the community.
Get them out of the house, right? Get them to the theater and let's have
a shared experience. They're doing, they're trying to get to
what you're already doing. Think about that.
You've already done this, they're saying, first time ever. But you've been doing this before
that, so good for you. I haven't done in the theater yet, so we're looking
at you. Amc. We could do it. Well, the
next episode we'll see if AMC will be on
board with this. Where's who does everyone makes
fun of her? The AMC Music Experience actress that
like walks through the the theater with her hands in her pocket. I think she's
Tom Cruise's old wife. Blonde,
not a Kim. Ah, somebody leave it in the comments. Moulin
Rouge. What's the, what's not Michelle Pfeiffer.
Kidman. Nicole Kidman. Yeah, that, that's what When I think of Moulin Rouge, I think
Nicole Kidman. So yeah, Nicole Kidman's like, oh, movies are so great.
And it's just, it's like a weird thing to watch before you're already at the
movie and she's selling you on going to the movies. Like, I'm, I'm the last
one doing this in the Americas.
Awesome. So just again, these five stories so far have
been different ways to position podcasts that people don't think about. They think about
recording it at home, releasing an MP3 file and
having it pop into people's apps on their aggregator. Oh hey, Jeff
has a new podcast. There is so much more happening in
podcasting and these first five stories
are telling the story. And our last one today on SiriusXM,
they've declared DUN dun, dun dun. October is
podcast month and Sirius XM is turning the
entire month of October into a coast to coast podcast
party. From Conan o' Brien at the Fonda Theater in Los
Angeles to Freakonomics Radio and Katie Nolan lighting up
the NYC Fishbowl, Fans can attend exclusive live
tapings all month long. Big names like the Bonfire,
Nikki and Brie show and how did this Get Made will also
hit the stage, giving subscribers a rare chance to be part of the
recording experience. It's a nationwide celebration of
podcasting, proving once again that podcasts aren't just
for earbuds. Therefore, the live stage, too. Who would
have known? Who would have Known? And
obviously September 30th is international podcast Day. That kind
of kicked off this event. We went from international podcast to
Podcast Month all month long with Sirius
XM doing these live events. What are they doing? They're
bringing podcasts to live audiences. What a. What a.
What a concept. And think about that. It was a podcast day.
One day. And then everybody saw the potential, and
Sirius said, let's do a whole month of that. One whole
month is hold my beer. Hold my beer. We're gonna do a full month
of live podcasting. And just another example of
podcasting has changed, right? We used to get
upset seven years ago when YouTube started changing the definition of a
podcast, because old people like me would say, it's an
MP3 distributed through an RSS feed to an aggregator app, or somebody
subscribes and download your episode. That was the definition of a podcast,
hands down. No variance up until, like, 2015, 2016.
But YouTube said, hey, you know what? I think podcasts could be video.
And we're going to just push videos and call those podcasts. And
we've seen that definition erode over the last 10 years or
so, and now you're seeing it really
bubble up. Like, what really is a podcast? It's just
something you create. It's well beyond just an audio file.
We're talking these live events, we're talking conferences, we're talking connecting with
community, and we're talking about what we're doing right here on the stage, which is
live broadcast podcast. This is the future.
There's no way around it. The evolution of podcasting is coming to the
stage. 100% correct. There was a
lot there. There was a lot there. I hope it was a coherence.
It was. So, with all of that
said, how would you define
a podcast? Yeah, I used to be bullheaded, and I
was the MP3 through an RSS to an aggregator app. And it
had to have that element somewhere in its distribution.
But the way I look at it now, yes,
you can watch us live on Facebook, live on YouTube. We have a
private streaming link you can watch it on, leave comments, interact.
But I will take this finished product and I'll chop out the witty banter
at the beginning where we were talking about Tickle and Norm.
I don't think anybody heard that. I think they did okay. Oh,
dear. And then. But they all. They'll know is that somewhere on the
Internet exists that audio. But it really
is a podcast, really is something you create.
It's something that has some sort of exchange maybe of
information and of entertainment value. It doesn't just have to
be an audio, it's your show really. A podcast is a show,
whether it's an audio show, a video show. It's media that you own
as an independent creator. That's. I will accept
any of those things. I still like to see it in a podcast
app. Like I would love it that like this will still get downloaded, edited into
a clean video, edited into clean audio for podcast distribution.
So in my mind I'm meeting that requirement. I think it should still be
available on Demand as an MP3 file somewhere.
But I'll accept that some podcasts just exist on YouTube.
I'm okay with that. I've realized it. Do I have
to be that big headed about what the definition of a podcast is? Or
can I just celebrate that in 2025,
people everywhere have the power to
compete against ABC, NBC, CBS,
cable televisions. Like we have TV stations in our
houses now. We have the technology to broadcast
and we can do things on levels that we couldn't do 20 years
ago. We can do that now. And if you're going to create something
you want to call it a podcast, I'm going to support it. I'm going to
help you probably get to an MP3 file. But whatever you create,
I'm 100 down with now. And that's, that's kind of how I'm looking at this
as an entertainment play. And in some cases, some,
some podcast stories that we do, they don't even record it. They're just doing a
live experience for the people that show up and it will never exist again.
Oh, wow. Is that still a podcast? Right? Like that? I
don't know, like, but, but that's a podcast doing a live show. They're just not
recording it. So that episode is like a gray area. Right,
but it's still their podcast. And you said the word
celebrate. And I think we should also celebrate the
fact that whatever is taking place, a
podcast, a show, live streaming, whatever it may be in
those parameters, there's an audience that's enjoying it. And
that really is the biggest part that should be celebrated.
Yeah, get out of the house. Enjoy the community. You have
a vibrant community in your neighborhood. You have great people in your neighborhood.
You have people who have like interests that you have. So if you
see an event that's maybe a trivia podcast or a News
podcast or a sports podcast, or they're just baking
on stage like procrasta baking. Just. What's that word?
Procrastina Baking. Okay, go. Go support them.
Go say hi, get out of the house, get off the phone, get off the
streaming apps. Go do something. And you will be
so much more enriched hanging out with people in real
time, in real life, and sharing a. Passion with people
and enjoying that. That same experience. Yeah, right. It's like a concert. Yeah,
right. You can listen to the song on the radio by yourself, but it's a
whole lot more fun with other people enjoying that same thing. That energy is
just different. Unless you sit behind somebody who screams louder than
the. That is just a tough night.
Speaking of tough nights, we're recording this on October 4th, which we have a
Pittsburgh podcast meetup tonight. You're not going to know that because it's going to get
released after, unless you're watching live, but we're announcing the next
one. November 1, 2025. These are live meetups
in the theater. We get about 15, 20 podcasters show up. I
buy pizza, drinks, we celebrate podcasts, we
exchange information, we pass out business cards. And then
at 7 o', clock, we live stream the event. We do Q and A.
You can type in your own questions. We will answer it. I may not answer
every question. I may have people up on stage with me, people in the audience
of all different skill levels. We probably have 70% new
podcasters, 30% very experienced. We'll give
you different perspectives of your problems, your challenges, and we'll help you
get through them. It's one of my favorite events that. We do, and it's a
lot of fun, and it is very, very, very, very enriching. There
are any questions that you have will get answered.
And there are people. There are people. There's no gatekeeping, what they call
gatekeeping. The people will share information because they want
to see you succeed like they've succeeded. And
there's a big collaboration. I have seen people who were brand
new and they know a
small piece of the puzzle and somebody else might know another piece of that puzzle.
And somebody may. They know how to record, but they don't know how to get
it up and get it distributed. But collectively, all those
pieces fit together. And that happens right here at pduti.
So come on out. I've been part of it several times, absolutely love it.
And I honestly don't think I'd be where I am with all
of the podcasting that I do, all the writing and the planning.
And the distribution. If it wasn't for here, this is where I started.
Very nice. Speaking of gatekeeping, I am
gatekeeping. T shirts. Get your Perduti shirts. 4 sizes,
5, 4 colors, 5 sizes, $10 a
shirt. We sell them right here in the theater and they're selling like crazy.
I'm actually surprised. Maybe I have the price too low. But I just, I just
want to be out in public and if I see somebody with a paduti shirt,
I will high five you. Just so you know, it comes with it's free. Free
high fives with every shirt purchase. There you go. We have some upcoming
shows if you're interested. Last night, the very first inaugural
episode of Anime on the Allegheny, they recorded episode number one
live on stage. Last night they had in person audience. They had a live streaming
audience and they've already told me they're going to come back late October. They're
hosting a Halloween party and they're going to announce it at the Halloween party and
promote it. And then once we do that, hopefully they have a date before they
promote it, but we'll get a date set. Anime on the Allegheny is coming
back. And my favorite three timers, three Peters, the
boozy ghost crips and corks podcast are going to do a haunted
Pittsburgh terror. Laughs and booze Ians won't want to miss
this show. This is the third time they've been back. It's probably my
favorite show, hands down that happens on this stage. They
go all out and this time it's all Pittsburgh haunted stories.
And not only it's a Halloween party too. So they're dressing up, which
they do anyway if you ever watch their show. Like they go all in on
the dress up. But they are they. What they
do is they tell you ghost stories and they pair their stories with a bottle
of wine. So like whatever wine, they choose a wine for the show and
it goes with the stories that they're telling and then they're just, they're all
in and it's just an amazing show to experience live. I think tickets
are 10 bucks. BYOB is 5 bucks. It's one show
worth drinking at. It's about 90 minutes and you'll have a great time.
There's meet and greet. They sign posters for a couple bucks you can
help support them. Crips and corks, check them out on YouTube. They have like
I want to say 100 plus episodes where it's just
incredible. Check them out. The bird Cave. It's the Valley
Varsity flashbacks with special guests. This is a Pittsburgh area
podcast about sports and they're coming home
on the 18th of October to do a school reunion, a class
reunion. Prior to the class reunion they're going to do this
podcast and probably pre game a little bit. So apologies
to the coordinators of the event later that
night. Podcast theater is not responsible for the actions
of the attendees of this podcast, but a lot of these are two
fun guys to talk sports with. Loves Pittsburgh Sports. It's
October 18th. It's an early show like a two or three o'. Clock.
Tickets are five ten bucks live stream in the theater.
Tamara is coming back. I met her at the Pittsburgh Podcast
Meetup last month. We booked the show. This is her season one wrap
up. Just like you did Norm. The Motherhood Podcast.
Nailed it. The Motherhood Podcast. It's live. She's
bringing in guests, recaps. All kinds of things are going to
happen November 8th starting at 6pm and
the humorous podcast going to be here in 2026. Just getting
it out there now, letting people know that keep an eye out for this. They're
coming in from like Vermont or Connecticut and they're going to be passing through
to do where humor meets chaos. And
that brings us to our final slide. Norm, you know what that means.
It's one final chance to take over the stage and plug, promote,
talk about how can people connect with you. We're going to Theta Wave
Blue Media. We're gonna have a link in the show notes and anything you want
to talk about, anything creator related. We do have 36 different
departments so anything that is that you would like to do,
we could figure out how to make that happen for you. My first question to
you is going to be what does success look like to you? And then we
talk about that vision and then we work backwards in ways that will
create goals and then we work forwards in ways that make sense. That's how we
do it. So awesome. I'm looking forward to that. All of
Norm's links in the show notes. I don't have
anything else. Thank you to those who left comments during the live
stream. News.poduty.com youm can see 24,
25 episodes of this show. Each show has six stories.
So there's do the Math. That's over 100 live news
podcasting stories we've done so far. And just get the perspective.
See what people are doing. See how the definition of podcasting is changing,
how it's growing, how it's evolving, how it's bringing the audience into
shows that you don't just have to record alone anymore in your mom's
basement. You can come to the Poduty Podcast Theater
poduty.com streaming to the masses, the.
Podcast ignite cinema screens and rugby under
the lights. From Conan to BBC, the headlines are clear.
The future of podcast is already here
with Jeffrey hosting the stories. Break free
Norm the Max beside him bringing that energy no duty
in the news. Sing it out with pride. A co
hosted jam on this wild podcast. Right.
What time is it? What? What
time is it? Oh, it's time for
to the earnest News news. The
only live news podcast about
podcasting from the St.